Item: Demandbase One
Rating: 5
Author: Verified User

Overall Satisfaction with Demandbase One

Use Cases and Deployment Scope

Find new contacts to establish new business with. We also use it for campaigns, and seeing which accounts are shopping around. Specifically we can see what lines of business they may be interested in.

Pros and Cons

Pros

Contact information
Campaigns
Intent data

Cons

The quality of the contact information, specifically cell phones and email domains

Return on Investment

Time efficiency
Less searching on linked

Buyer Journey

I didn't customize the platform

Intent Data

Ours is a bit tricky. You seem to kind of lump in our retail business with our banking business which makes things kind of confusing

and ATM is not really a self service kiosk

Usability

Its been helpful, i am thankful my company invested in the tool, but not as good as other tools I have used

Alternatives Considered

ZoomInfo Sales

Zoominfo is much better, but our company chose to use Demandbase. I believe due to price.

Key Insights

Do you think Demandbase One delivers good value for the price?

Yes

Are you happy with Demandbase One's feature set?

Yes

Did Demandbase One live up to sales and marketing promises?

Yes

Did implementation of Demandbase One go as expected?

Yes

Would you buy Demandbase One again?

Yes

Other Software Used

Salesforce CRM Analytics

Likelihood to Recommend

Beating a dead horse here, but well suited for finding contacts to call on.

Probably not the best accuracy, but it works

Demandbase One Feature Ratings

Comments

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Works as intended

Software Version