Content syndication with ICP that works
May 04, 2022

Content syndication with ICP that works

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with DemandScience Activate (formerly PureB2B)

DemandScience provides us with good targetted content syndication. The engagement and follow-through process is good and they are responsive to our needs while giving good advice along the way. They help us identify our ICP, engage and provide good leads for us to nurture. We are looking into their SDR Service.
  • Identify ICP
  • Engage via content syndication
  • Report
  • Onboarding process should be better and clear
  • More proactive
  • Provide insights to what else we might need.
  • content syndication
  • Booking with ICP
There is an opportunity to improve here. More responsive to clients and updates on progress particularly international clients
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The company is good at combining firmographics insights with ICP data to help us can build the campaign. This has increased call and booking rates