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DemandScience

DemandScience
Formerly PureB2B

Overview

What is DemandScience?

DemandScience is a data-driven marketing platform that offers lead generation and data services that accelerate the technology sales process by identifying intent among technology buyers. Founded in 2009, DemandScience helps marketers meet the ever-changing demands of B2B sales.

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Learn from top reviewers

Cost-effective Lead Gen that May Perform Well for You - Worth a Trial!

Rating: 8 out of 10
December 13, 2023
IncentivizedVetted ReviewVerified User
We used Demand Science for a content syndication campaign targeting HR executives. We offered a download of a white paper or an on-demand webinar video. We then targeted these...
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Verified user
Executive
DemandScience1 year of experience

Feedback

Rating: 6 out of 10
September 15, 2023
IncentivizedVetted ReviewVerified User
Lead gen for clients
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Verified user
Manager
DemandScience2 years of experience

Love the customer support and high quality leads

Rating: 9 out of 10
August 2, 2023
IncentivizedVetted ReviewVerified User
DemandScience provides leads for us through their content syndication offerings. Their leads consistently perform well down funnel, and they are always willing to work with us...
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Andrew Johnson
Analyst - Marketing
Marketing Analyst
Tableau
DemandScience2 years of experience

Accountability and Customer Service sets DS apart from the pack

Rating: 8 out of 10
July 31, 2023
IncentivizedVetted ReviewVerified User
Syndicating our 1st party content across publishing networks/sites. We've used DemandScience the past year and have been pleasantly surprised by the results of the syndication...
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Verified user
Director
DemandScience7 years of experience

MY success manager is exceptional

Rating: 10 out of 10
July 26, 2023
IncentivizedVetted ReviewVerified User
Generate leads
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Erika James
Professional - Marketing
Campaign Manager
Iron Mountain
DemandScience2 years of experience
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Pricing

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DemandScience

DemandScience

N/A
Unavailable

What is DemandScience?

DemandScience is a data-driven marketing platform that offers lead generation and data services that accelerate the technology sales process by identifying intent among technology buyers. Founded in 2009, DemandScience helps marketers meet the ever-changing demands of B2B sales.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Features

Content Reporting & Analytics

Features related to tracking, measuring, and analyzing content creation processes and content performance.

7.6
Avg 7.9
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Product Details

What is DemandScience?

DemandScience is a B2B demand generation company that makes marketing and sales easier by enabling organizations to find the right prospects faster and target in-market buyers. The DemandScience Live Data Factory uses technologies to deliver accurate data with relevant intent signals, helping organizations accelerate the buyers' journey from top-of-funnel to conversion. Founded in 2012, DemandScience's products, data and leads are used by more than 1,500 customers worldwide. With offices in 7 countries and 800+ employees, DemandScience is #5 on Fortune's Magazine's list of the best workplaces in advertising & marketing.

Boasting an audience of SMB and enterprise buyers, DemandScience provides a range of marketing solutions, encompassing:
  • Content Syndication
  • Data Solutions
  • Account-Based Marketing
  • Marketing Qualified Leads
  • Data Driven Intent Marketing Network

DemandScience Features

Content Reporting & Analytics Features

  • Supported: Audience profiling and targeting
  • Supported: Content performance analytics
  • Supported: Campaign optimization dashboard
  • Supported: Page-level engagement analytics

DemandScience Integrations

DemandScience Competitors

DemandScience Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesUnited States of America, United Kingdom and Canada
Supported LanguagesEnglish

DemandScience Downloadables

Frequently Asked Questions

DemandScience is a data-driven marketing platform that offers lead generation and data services that accelerate the technology sales process by identifying intent among technology buyers. Founded in 2009, DemandScience helps marketers meet the ever-changing demands of B2B sales.

ZoomInfo Sales, TechTarget Data-Driven Display, and CallRail are common alternatives for DemandScience.

Reviewers rate Audience profiling and targeting highest, with a score of 8.4.

The most common users of DemandScience are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews From Top Reviewers

View all reviews
(1-5 of 75)

Love the customer support and high quality leads

Rating: 9 out of 10
Incentivized
August 02, 2023
AJ
Andrew Johnson
Marketing Analyst
Tableau (Computer Software, 10,001+ employees)
Vetted Review
Verified User
DemandScience
2 years of experience
View profile
Likelihood to Recommend
DemandScience is great if you are looking for the ability to target very specific titles, roles, companies, etc., and receive high quality leads. They have an incredible scale compared to other partners my team has worked with, but their leads also perform very well down the funnel. This is not always the case because oftentimes, a partner will have room to scale well, but the leads are colder. I'm really impressed with how well DemandScience targets and also with how quickly they respond to me when I have any questions.

Recently, my DemandScience rep reached out because he wanted to get our targeting more honed in on our ideal customer. He wanted to work with me to see down-funnel data (where possible and allowed) so that we could create a more targeted campaign. Other partners have never put this kind of time into our partnership.

Cost-effective Lead Gen that May Perform Well for You - Worth a Trial!

Rating: 8 out of 10
Incentivized
December 13, 2023
Verified User
Executive in Marketing
Information Technology & Services Company, 1-10 employees
Vetted Review
Verified User
DemandScience
1 year of experience
Likelihood to Recommend
Demand Science did deliver the quantity of leads without issue. The data for a few was not accurate (bounced when following up). But they agreed to make good by providing substitute leads to meet the quota. Towards the end of my project, they lost a few folks, and so the end of my campaign got a little rough as they were taking over some assignments midway. But we ultimately completed the SOW. I will say that the leads did not perform well in our email cadence - none converted. However, this was a test of the concept for us. Content syndication had a lower cost per qualified lead than some other tactics, so we tested it. Your results may vary, based on your follow-up and your market.

Accountability and Customer Service sets DS apart from the pack

Rating: 8 out of 10
Incentivized
July 31, 2023
Verified User
Director in Marketing
Computer Software Company, 1001-5000 employees
Vetted Review
Verified User
DemandScience
7 years of experience
Likelihood to Recommend
We like DS as their CPLs are more competitive and results are similar with competitors that tout a higher CPL offering. Where they stand out for us is their customer service and delivery. The team is responsive, nimble, and accountable- which we greatly appreciate.

Feedback

Rating: 6 out of 10
Incentivized
September 15, 2023
Verified User
Manager in Customer Service
Marketing & Advertising Company, 201-500 employees
Vetted Review
Verified User
DemandScience
2 years of experience
Likelihood to Recommend
For certain markets it works well, but for other regions such as KR, there is no one who can proof read and so a lot of the time the basic copy on landing pages is completely wrong.
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