Decent for in-app messaging but can be slow to load
March 08, 2016
Decent for in-app messaging but can be slow to load
Score 6 out of 10
Vetted Review
Verified User
Software Version
Evergage Free,Evergage Pro
Overall Satisfaction with Salesforce Marketing Cloud Interaction Studio
We currently use Evergage for our in-app messaging within our software platform, messaging is for hints and tips within each section, as well as for important announcements and reminders. We also used it previously for personalized messaging on our marketing website however our new platform does not support it so we had to drop that side of EG.
- Segments - we can get really granular in breaking out our users into segments, this is really important to differentiate between a free trial user vs paying customers.
- Tight integration - we have a lot of fields, including custom, in our app and Evergage allows us to report on and track usage of each.
- Triggers - We can be very specific about how, when and where messages appear, for example when a user takes an action, or hasn't been active in a certain time frame, etc.
- something within the system doesn't work well with our own system CSS and that makes creating/editing messages very frustrating in terms of design
- the system has had a lot of upgrades over the past couple years but it is still very slow and sometimes to the point that it causes mistakes
- Better communication with our customers re: new features or changes in the system
- Better visibility into how our customers are using our application
Using Salesforce Marketing Cloud Interaction Studio
8 - Customer success, sales, marketing, operations
I wasn't here when we implemented but it seems in terms of regular maintenance there is very little required, it's pretty straightforward to use and the support team is great if you have questions or run into any roadblocks. We use it for in-app messaging so I assume that when we first set it up we needed someone with technical knowledge to set up the integration. I did set it up for our marketing site when we used that, and it was really easy - probably only took about 3 minutes total.
- Customer usage tracking
- Trial customer usage tracking
- nboarding messages (in-app)
Salesforce Marketing Cloud Interaction Studio Support
Pros | Cons |
---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Support understands my problem Support cares about my success | None |
No
not sure if it's available
Using Salesforce Marketing Cloud Interaction Studio
Pros | Cons |
---|---|
Technical support not required Consistent | Do not like to use Unnecessarily complex Difficult to use Slow to learn Cumbersome Feel nervous using |
- Initial set up
- creating campaigns - takes a long time because the system is slow and "settings" are scattered in various places, not intuitive
- editing campaigns - very slow, I always dread doing mass updates