It's cool
March 09, 2018
It's cool
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Bloomreach CDP (formerly Exponea)
Recommendations based on customer history has been a great contributing success. For example, the one-time banner possibilities that we wanted our customers to view just once. We were able to create a massive impact with a marketing message saying “now or never”, which activated new members. It’s great when we have the ability to track our customers' preferences and send recommendations using AI. With segmentation of customers, we can easily send targeted email marketing campaigns. Cart abandonment is also a great way of getting customers to make a purchase before leaving the site, they are reminded that they have unpurchased items left in the cart.
- Fast Integration, and easy to use.
- Very useful and friendly team at Bloomreach.
- It is incredibly fast and built from scratch as a unified solution.
- I appreciate the integration between data collection, analytics, and execution.
- From the analytical point of view we are satisfied. We just have to be briefed every 2-3 weeks on new features.
- From an analytical perspective we have seen a return on our investment.
- We are generating more purchases from our customers.
- Conversions have increased due to Bloomreach.
- We have clear data to view and create campaigns.