Great platform for social media ads and promoting our page and products
December 28, 2018

Great platform for social media ads and promoting our page and products

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Facebook for Business

We are using Facebook for Business in our department for promoting our social media posts and getting visibility in front of our target customers. It helps us a lot in targeting the right audience and promoting our products to them and getting more sales.
  • It helps me to create audiences for our ads so I can then reuse it in our campaigns or boosted posts. I love that feature.
  • Also, it's great at providing reports and it's very helpful for me, as I need to report to my supervisor.
  • I love how the campaign creation works. It's a very simple process but with very rich functionality.
  • I also like the rules you can create to control your ads, e.g. spend more on this ad if the cost per click is below X USD.
  • Sometimes there are some strange bugs related to targeting. But it's something random and usually gets fixed quickly.
  • There was another strange bug when the spent amount on the campaign was showing zero, but the campaign was actually running, getting engagement, clicks and spending money. But it was also solved.
  • Overall, nothing that serious to mention here. I like the tool and it helps me a lot in my daily job.
  • We use Facebook ads a lot in our digital marketing strategy and it helps us get more people interested in our fashion products and buy them.
  • It also helps us a lot in terms of saving time, as it has improved the campaign creation, audiences, and other commonly used features a lot.
  • Reporting feature also helps me save a lot of time, as I was doing all that manually before, but now I get the job done much faster and better.
Facebook for Business is a much better platform and overall our advertising efforts had better results on Facebook than on Twitter.
Facebook for Business is a very good tool and I think every business that wants to advertise on Facebook and Instagram are their potential users. It can seem complicated, but once you understand how it works, it will help you get your job done.