Facebook for Business is digital marketing at its finest!
January 29, 2020

Facebook for Business is digital marketing at its finest!

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Facebook for Business

Facebook for Business is used to create targeted ads and boosted posts to promote the bank's products and services. It's also a tool for branding, given the ability to create social media posts and schedule content to share with followers of the bank's profile.
  • Allowing a space to tell the company's story.
  • Detailing the company's size, hours of operations, contact information, etc.
  • The video publishing tool could improve its editing features.
  • The Facebook for Business ad account could be a little easier to navigate.
  • Using the polling widget can help gauge where people stand on a particular service and lead to more acute and dynamic business strategy.
  • We've adopted giveaway contests, compelling followers to review the bank, and offer feedback for a chance to be entered into a drawing.
Facebook for Business great for branding, initiating a dialogue with customers and encouraging engagement with employees. You can coordinate company events, spread information about local happenings and news relevant to followers, and provide insight into a company's identity and its role in the community. It's a fantastic mechanism to facilitate interaction between the seller and the consumer.