Invaluable Tool for Marketing and Web Design
December 08, 2021

Invaluable Tool for Marketing and Web Design

Kèlene Poyurs | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with FlowMapp

After weeks of trial and error, and many false starts with other user journey mapping software, FlowMapp was the tool that finally clicked for us. We use FlowMapp to create buyer personas and map out accompanying user journeys, and create sitemaps for our web design clients. Having all of these assets in one place is useful, as is the overall design of the user journey mapping aspect, especially.
  • Excellent customer journey mapping functionality
  • Great buyer persona templates
  • Easy-to-use sitemap function
  • Very user-friendly interface
  • Export feature is a little buggy
  • Limited assets in the user flow function
  • Only one sitemap per project
  • The "snap-to-grid" isn't always ideal
  • Saves design time for creating appealing sitemaps and flows to present to clients
  • Helpful for presenting to clients with limited knowledge of user journey mapping

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FlowMapp is the best tool that I have found for mapping the user journeys, user flows, and buyer personas. Sitemaps, user journeys, and personas are quick and simple to design, and they always look fantastic and professional. This is especially important when presenting to clients. Saves a lot of design time.