Partner Sales Executive use case for HG Insights Platform
Updated July 19, 2025
Partner Sales Executive use case for HG Insights Platform
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Overall Satisfaction with HG Insights Platform
Use Case: Accelerated Co-Selling with ISVs, Cloud Providers, and SI's
The HG Insights platform is the AI powered engine for Partner AIMS which stands for Account Intelligence Mapping and Selection. This is a proven methodology that brings together cloud providers, ISVs, and SIs for precise target account planning and accelerated co-selling that generates revenue quickly focused on delivering customer value.
Using HG Insights partners can:
1. Validate their solution technical stack with competitors
2. Execute precise target account planning with and scoring
3. Accelerate effective sales pursuit plans in target accounts
4. Deliver solutions focused on customer value
The HG Insights platform is the AI powered engine for Partner AIMS which stands for Account Intelligence Mapping and Selection. This is a proven methodology that brings together cloud providers, ISVs, and SIs for precise target account planning and accelerated co-selling that generates revenue quickly focused on delivering customer value.
Using HG Insights partners can:
1. Validate their solution technical stack with competitors
2. Execute precise target account planning with and scoring
3. Accelerate effective sales pursuit plans in target accounts
4. Deliver solutions focused on customer value
Pros
- Provides TAM/SAM and SOM for a selected market and solution
- Provides technographics data to validate a tech stack for a solution
- Profiles product trends in target customers
- Scores customer propensity based on real data
- Procides historical data on product placement and renewal
Cons
- Need contact data that is relevant for opportunity pursuit powered by a skills graph
- Need better graphics and exports to systems like Power BI for presentation
- Needs more real data on system integrator and other contracts at customer sites
- Need a consumption based sales model for down market expansion
- Need a more flexible scoring model that can be customized
- Needs a robust AI interface for prompt engineering and AI Agent development
- Rhetorik
- Workspan
- SalesForce CRM
- OpenAI
- Power BI
Ability to profile multiple partners for a specific solution and score relative position of the partners in target accounts
HG Insights is much more complete with firmographics and technographics data integrated on a large number of enterprise customers
Do you think HG Insights Platform delivers good value for the price?
Yes
Are you happy with HG Insights Platform's feature set?
Yes
Did HG Insights Platform live up to sales and marketing promises?
Yes
Did implementation of HG Insights Platform go as expected?
Yes
Would you buy HG Insights Platform again?
Yes
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