Valuable Data
August 12, 2025

Valuable Data

Sergey Stepanov | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User

Overall Satisfaction with HG Insights Platform

We use the HG Insights Platform to identify and prioritize accounts with the highest propensity to buy by analyzing a combination of installed technologies, IT spend patterns, and firmographic data. This enables us to focus our efforts on the most promising opportunities, tailor our messaging to each account’s unique profile, and support more effective go-to-market strategies across business units.

Pros

  • Installed technologies

Cons

  • Data accuracy: at times, the installed technology data can be outdated or inconsistent
  • Industry-specific software platforms are not always covered in the dataset
  • Our use case includes list building, TAM analysis, and campaign planning across key verticals
It's a powerful tool with valuable data, but there’s room for improvement in UI intuitiveness, data accuracy, and filtering flexibility

Do you think HG Insights Platform delivers good value for the price?

Yes

Are you happy with HG Insights Platform's feature set?

Yes

Did HG Insights Platform live up to sales and marketing promises?

Yes

Did implementation of HG Insights Platform go as expected?

Yes

Would you buy HG Insights Platform again?

Yes

We use the HG Insights Platform to identify accounts with the highest propensity to buy based on installed technologies.

HG Insights Platform Feature Ratings

Company information
8
Not Rated
Industry and Sector Research
8
Search Tools
6
Industry-Specific Information
5
Market Insights and Reports
8

Comments

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