Item: InsideSales Playbooks
Rating: 9
Author: Gabriel Perez

Overall Satisfaction with InsideSales.com Predictive Playbooks

Use Cases and Deployment Scope

We currently use InsideSales.com Playbooks because of the ability to easily build out manageable sales cadences. It has been very effective for our inside sales organization. The plays have helped increase total touch points for a prospect from 3.5 to 8 in a short time. This has resulted in higher close rates!

Pros and Cons

Pros

Makes customer follow up a breeze with the sales cadence structure!
Click to Call
Seamless integration with Salesforce

Cons

Customer Support
Transparency with software updates
Sometimes the calls drop
Implementation length

Return on Investment

Increased touch points with prospects
Greater response rates

Likelihood to Recommend

Playbooks is well suited for an outbound motion to companies of all size. The automated sales cadence helps keep my message consistent with prospects without being annoying.

It takes more time than it should to add people and take people out of Playbooks. Tons of clicks.

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