Kenshoo Infinity Suite Review
February 02, 2017

Kenshoo Infinity Suite Review

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Kenshoo Search

Overall Satisfaction with Kenshoo Infinity Suite

Kenshoo is used across our organization. The platform is an incredible time saver. With the time we save using Kenshoo, our team is able to provide additional analysis and identify further testing and optimization opportunities for our clients.

Pros

  • Kenshoo is very user-friendly. The intuitive layout makes it easy to navigate the platform, which is essential for time efficiency. Kenshoo has many time-saving features, but they would be negated if not for the easy-to-use setup.
  • Kenshoo has sophisticated bidding algorithms that set it apart from other technologies in the space. By integrating a myriad of data points, Kenshoo is able to give its users a crucial advantage over their competition.
  • Kenshoo is an early adopter of Google and Bing product updates. In our ever-changing industry, it is critical that vendors keep pace with changes that occur within Adwords and Bing Ads. Kenshoo has historically implemented any updates by Google or Bing into their system before other similar platforms. The earlier new Adwords and Bing Ads products are incorporated into a management platform, the greater the advantage for the advertiser.

Cons

  • Kenshoo is working to incorporate emerging advertising channels such as Pinterest. I will be excited when that is completed.
  • Kenshoo has been a major part of driving client success at our company. When our clients succeed, we succeed.
Kenshoo is the best in class. With "time" being the most precious resource we have, Kenshoo allows us to get more done in the same amount of time as comparable products.
In advertising, there is always more that can be done. More testing, more optimizing, more analysis. Kenshoo empowers users to accomplish more with their time. One specific feature of Kenshoo is their advanced search tool. It allows users to pull data in just about any way needed, at just about any level needed (ads, keywords, campaigns, etc). Having data at the tip of your fingers makes analysis easier, and shaves hours off daily tasks.

Skai Feature Ratings

Ad dashboards
10
Ad performance reports
10
Ad conversion tracking
10
Ad attribution reporting
10
Ad forecasting and optimization
10

Comments

More Reviews of Skai