A robust enterprise tool with great analytics and capabilities
April 27, 2022

A robust enterprise tool with great analytics and capabilities

Robert McIntosh | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Modules Used

  • Social Marketing

Overall Satisfaction with Khoros Marketing (Formerly Spredfast + Lithium)

Khoros is a great tool to organize and manage multiple social marketing campaigns at the same time. The interface is clear and easy to understand and has rich capabilities - I've only scratched the surface of what it can do.
  • Reporting and analytics
  • scheduling
  • training videos and support
  • make live training sessions more frequent
  • more pop ups that call out features while using
  • Reach
  • Engagement
  • Detailed reporting for informed decision making
Yes, I engaged a few times with the customer success team. they were amazing and very helpful.
No, but we have used the social listening Ad Hoc for large RFP partner presentations.
its scaleable

Do you think Khoros Marketing delivers good value for the price?

Not sure

Are you happy with Khoros Marketing's feature set?

Yes

Did Khoros Marketing live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Khoros Marketing go as expected?

I wasn't involved with the implementation phase

Would you buy Khoros Marketing again?

Yes

khoros has more robust analytic tools
Microsoft 365 (formerly Office 365)
it's well suited for broad campaigns as well as specific time-bound promotions.

Khoros Marketing Feature Ratings

Broad channel coverage
8
Content planning and scheduling
10
Audience targeting
8
Workflow management
9
Automated routing and prioritization
9
Customer interaction histories
9
Bulk actions
9
Content marketing
8
Campaigns and promotions
7
Twitter
8
Facebook
8
LinkedIn
8
Instagram
8
Pinterest
8
Campaign success analytics
10
Real-time tracking
9
Role-based user permissions & privileges
9
Mobile access
9