LeadGenius - great for generating custom, niche leads (and general leads)
February 07, 2018

LeadGenius - great for generating custom, niche leads (and general leads)

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with LeadGenius

Our sales and marketing teams collaborate together to leverage LeadGenius as an outbound lead generation tool. Marketing identifies the industries, verticals and personas we want to target, and sales reviews the leads.
  • LeadGenius has gone out of their way to help us find leads for fairly obscure markets. LeadGenius combines AI with personal vetting to find hundreds and thousands of leads for us that other automated lead gen platforms that simply scrape LinkedIn or the web cannot find.
  • If you need any custom work done for you outside of the platform, LeadGenius is willing to help with that where other platforms are not (with other lead gen platforms, either you use the system as-is despite it's shortcomings, or not at all).
  • The platform loads a little slowly and has little quirks. If you create a ton of segments, it can be hard to organize them. If you archive old ones you can't view them anymore (but Leadgenius has access on the backend and can send your data to you).
  • LeadGenius has been one of the main sources of leads for us over the past 6 months. There's a longer lead nurture cycle (since they're cold, outbound leads as opposed to inbound), but they do convert to customers for us.
  • Growlabs
Growlabs used too many generic search parameters and had too many system bugs - but they're early and I'm confident their product will get stronger.
LeadGenius is great for any company that has very specific, niche leads they need to generate (like we do). If you have a broader audience, I would recommend using a simpler, cheaper platform that simply scrapes LInkedIn for some keywords you've entered. For us, we need specific titles from specific types of companies (i.e. software companies that could use an email API).

LeadGenius Feature Ratings

Advanced search
3
Identification of new leads
10
List quality
9
List upload/download
10
Ideal customer targeting
7
Load time/data access
6
Contact information
8
Company information
8
Industry information
8
Lead qualification process
10
Smart lists and recommendations
10
Salesforce integration
10
Company/business profiles
10
Alerts and reminders
Not Rated
Data hygiene
9
Automatic data refresh
Not Rated
Tags
Not Rated
Filters and segmentation
9