Luminate makes our job easier!
August 15, 2016
Luminate makes our job easier!
Score 8 out of 10
Vetted Review
Verified User
Modules Used
- Luminate Online
Overall Satisfaction with Luminate Online
Our website is hosted by Blackbaud (formerly Convio,) therefore I could say it is used across the entire organization. Both our marketing and development departments are responsible for working directly in Luminate. It is one of our major communication tools for both fundraising, as well as marketing. We use it for the following:
- Monthly e-newsletter to all constituents
- Sustained Giving
- Event Ticket purchasing
- On-line fundraising
- Communication through email
- Sign-up for various programs we offer
- Provides an easy to use platform to send dynamic emails to specified groups. When communicating to individuals it is important to speak to them in a manner that will be noticed by as many people as possible. Luminate let's us customize materials with color, photos, links, etc., to get our point across with as few words as possible.
- Allows event attendees and/or donors an simple way to make reservations or contributions to our organization. We use the event module for both our fundraising events as well as concert ticketing. With the same flexibility as email, we are able to customize our message to our audience. Plus, reports can be pulled very easy to determine who has responded to our request.
- Captures contact information from users to help grow our audience. Our list is continually growing with new people. Whether they came to us signing their child up for an audition, or a workshop, or maybe to make a contribution - this is all captured for us to continue to communicate with them regarding all our programming.
- We have always wanted the ability to place video that would play directly in the email. We have been using a link to YouTube for years. As this is something we normally do at the holidays, it may be a feature that has been added (I've not checked yet this year).
- I've been unhappy with formatting in email, as well. It seems to have a mind of its own and looks very different across different accounts. I'm not sure this can be fixed. However, when working in the WYSIWYG, I sometimes have trouble keeping formatting, inserting links, removing bold copy, etc. Because of this I've been getting better at the HTML.