Marketo is a great tool but with some tiny flaws to be improved
February 19, 2016
Marketo is a great tool but with some tiny flaws to be improved
Score 7 out of 10
Vetted Review
Verified User
Software Version
Global Enterprise
Modules Used
- Marketo Lead Management
- Marketo Sales Insight
Overall Satisfaction with Marketo
Marketo is helping our organization to automate repetitive marketing tasks such as sending emails, registering leads to our events, etc. It brought more efficiency to our field marketing organization as well as more professionalized emails.
The lead management helps us to tag and control our leads which are synchronized with Salesforce. With some clicks, we are able to know who attended to our events and send them thank you emails.
The lead management helps us to tag and control our leads which are synchronized with Salesforce. With some clicks, we are able to know who attended to our events and send them thank you emails.
- Manage the events' registered, attended, no-show leads
- Send email campaigns
- Create automatic landing pages
- Text editor can be improved
- The analytics can be more detailed
- Sometimes it is very slow and stops
- Efficiency has been increase
- Time savings
- Reducing manual mistakes
- Primo
Marketo looks more complete and professional than Primo. Our organization decided to switch in order to improve our email campaigns and events. Also Marketo has better integration with Salesforce.
250,000 to 1 million