Marketo Review!
October 06, 2016

Marketo Review!

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Standard

Modules Used

  • Marketo Lead Management
  • Marketo Sales Insight
  • Marketo Social Marketing
  • Marketo Revenue Cycle Analytics
  • Marketo Real-Time Analytics

Overall Satisfaction with Marketo

Marketo is used as our nurture marketing program and is only used in our marketing department. We use Marketo to support other departments within our company.
  • Communication
  • Marketo Summit
  • Training
  • Loading time takes a while
  • Attract the right customers
Yes, we have achieved these by creating targeted segmented lists.
Marketo is suited for all companies looking to automate their marketing campaigns and programs.

Adobe Marketo Engage Feature Ratings

WYSIWYG email editor
5
Dynamic content
9
Ability to test dynamic content
9
Landing pages
6
A/B testing
Not Rated
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
Not Rated
Lead nurturing automation
10
Lead scoring and grading
Not Rated
Data quality management
10
Automated sales alerts and tasks
10
Calendaring
Not Rated
Event/webinar marketing
Not Rated
Social sharing and campaigns
10
Social profile integration
10
Dashboards
Not Rated
Standard reports
10
Custom reports
Not Rated
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
5
Integration with Salesforce.com
10
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated