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Marketo = B2B Solution
May 03, 2018

Marketo = B2B Solution

Danielle Langenderfer | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Modules Used

  • Marketo Lead Management
  • Marketo Analytics
  • Marketo Sales Insight

Overall Satisfaction with Marketo

We are a partner of Marketo and support our clients with everything from implementation to strategy to the execution of projects within Marketo.
  • Engagement campaigns
  • Integrations with other tools
  • Connecting other marketing efforts
  • UX - making it easier to find assets
  • Loading times
  • Vague error messages
Marketo is more user friendly than SFMC, and provides more options than HubSpot and MailChimp.
Well suited for a variety of B2B institutions. Not very well suited for retail or small businesses.