Overall Satisfaction with Marketo
Marketo is fully engrained in our organization. It is being used for lead routing, email marketing and analysis.
- Marketo allows us to develop robust communication flows that also score our leads for better response.
- Our workflow is deeply engrained in our Salesforce software making it seamless for our sales team.
- The Marketing Calendar hasen't lived up to the hype.
- The reporting could be more robust. There are many things that we still have to pull from embedding tokens to report to a third party.
- We are testing each email and campaign. This allows us to follow these leads through to funding.
- The automation allows us to remain hands off in delivering leads to the sales team.
- exact target,BlueHornet,edialog,Infusionsoft,MailChimp,Constant Contact
Much more built out than most platforms and the community is great.
250,000 to 1 million
Adobe Marketo Engage Feature Ratings
Using Marketo
4 - VP marketing, Email Marketing Manager, Marketing Director, Marketing Coordinator