In My Opinion, The Meta Business Suite Is Absolutely Terrible
March 07, 2024

In My Opinion, The Meta Business Suite Is Absolutely Terrible

Dorian Hardacre | TrustRadius Reviewer
Score 1 out of 10
Vetted Review
Verified User

Overall Satisfaction with Meta Business Suite

I use Meta Business Suite to boost Instagram posts to a wider audience and drive sales.
  • Reaches a greater audience
  • In my opinion, account setup is disastrously difficult
  • I find the interface is buggy, clunky, unintuitive, and nearly impossible to use
  • I feel like support is non-existent
  • It feels like half of the features are broken
  • I believe the mobile version is so poorly designed, that it is completely unusable
  • In my experience, account recovery is half broken with instantly expired text codes, 90% of which never arrive
  • I feel like many features missing or inaccessible
  • Having finally got an ad set up after a huge amount of effort, some reasonable engagement and sales were eventually achieved
No choice. Have to use it to advertise on Instagram.

Do you think Meta Business Suite delivers good value for the price?

No

Are you happy with Meta Business Suite's feature set?

No

Did Meta Business Suite live up to sales and marketing promises?

No

Did implementation of Meta Business Suite go as expected?

No

Would you buy Meta Business Suite again?

No

In my opinion, it has the worst interface I've ever had the misfortune of having to use in years. It feels almost impossible to set the account up to start with, and in my experience, once you're in, pretty much nothing works as the features are almost all broken, the help files are useless, and support is non-existent.

Meta Business Suite Feature Ratings

Sentiment analysis
2
Broad channel coverage
2
Content planning and scheduling
1
Audience targeting
5
Content optimization
Not Rated
Workflow management
Not Rated
Customer interaction histories
2
Bulk actions
Not Rated
Lead generation
2
Content marketing
Not Rated
Paid media management
Not Rated
Campaigns and promotions
Not Rated
Facebook
Not Rated
Instagram
Not Rated
Campaign success analytics
6
Real-time tracking
3
Role-based user permissions & privileges
Not Rated
Mobile access
Not Rated