Strong Analytics Tool That Told Us What We Needed To Know
August 17, 2015

Strong Analytics Tool That Told Us What We Needed To Know

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Modules Used

  • Dashboard, Analyze, Topics

Overall Satisfaction with NetBase

We needed a flexible tool capable of providing in-depth analysis in close to real-time that could tell us how well our social and digital campaigns were working. What were people saying? Was our content generating sufficient engagement and earned media credits? It's primarily being used in the digital media group across multiple brands.
  • Tracks the social conversation very well
  • Powerful analysis tools
  • Allows for cross-comparison between brands
  • I'd like it to be easier to create and duplicate customized dashboards
Myself and 4 digital strategists.
  • Positive impact in helping us to use real data to prepare creative campaigns and new business pitches
  • Faster tracking of campaign results allow us to adjust on the fly faster
  • Faster response time to consumer comments
We liked it's features better than the competition and the costs were also lower and more inline with our budget. Their sales team was responsive prior to our selecting the application and their post-sales engagement has also been very good. They haven't disappeared.
I don't think any application is perfect so a 10 is not something I would give. Overall, it's very strong and it's provided what they promised us it would. It's been helpful to our cause and to our clients. That's all you can ask.
NetBase is excellent for determining the strength of a given campaign and providing easy to understand charts and graphs that explain performance. It's strong for tracking the long-term engagement for a brand as the tracking goes back over two years. It's also good for comparing share of voice between one brand and their competition.

NetBase Quid Feature Ratings

NetBase Support

Friendly and helpful.
Quick Resolution
Good followup
Knowledgeable team
Problems get solved
Kept well informed
No escalation required
Immediate help available
Support understands my problem
Support cares about my success
Quick Initial Response