February 22, 2016
Director of Community and Content
Strong Coffee MarketingMarketing and Advertising, 11-50 employees
Score 10 out of 10
Overall Satisfaction with NUVI
We use NUVI to monitor social media activity as it relates to our clients. It's also a great tool for content marketing (discovering new content ideas, measuring the impact of what we create, etc.). We've also been able to use it for some experimentation and trend discovery. Overall, it has become a pretty important part of what we do.
- Combines visuals and data so it's easy to understand.
- Allows for deep dives into social media data.
- Easy to make customized reports.
- Initially it can look a bit daunting but the tutorials and training really helped answer any questions.
Our content and social media staff use NUVI the most but the information we collect is used by all facets of our agency. We also use the reporting for clients too.
- Ability to monitor social media quickly and effectively
- Ability to offer new services to clients