Overall Satisfaction
Oracle WebCenter Sites is being used as a content management system to manage the editorial content of the public section of the web portal of a big energy company.
Allows you to leave full autonomy to the marketing group in content management, deciding when and how to make them public. It supports the entire process of drafting, by the editor, approver and the publishing process, where each user has their own role within a defined workflow.
Allows you to leave full autonomy to the marketing group in content management, deciding when and how to make them public. It supports the entire process of drafting, by the editor, approver and the publishing process, where each user has their own role within a defined workflow.
- Easy-to-use content authoring and design tools for business users.
- Segmentation based on implicit (behavioral) or explicit (known user or characteristics) criteria or a combination of the two.
- Flexible rules engine for creation of customer segments and recommendations, enabling delivery of targeted content and campaigns.
- The old version is lacking in Mobile Site Management functionality, but the 11.1.1.8 release of WebCenter Sites offers a new, fully integrated mobility solution that allows digital marketers to manage mobile version of sites
- Automated management of product upgrades, to incorporate bug fixes and new enhancements
- Lack of support for the management of e-commerce out of the box
- Increased employee efficiency: the marketing group can edit the content independently without the need of a programmer
- Better customer service: the content of the web portal are always up to date
- Strong Scaling and performance