Easy, Effective, Interactive Content
January 10, 2018

Easy, Effective, Interactive Content

Robert Peters | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Outgrow

We've been using Outgrow to create interactive content for a range of clients. It's a great tool for creating interesting ways to add leads to the top of the funnel, whilst staying away from the overused free PDF guides, etc.

Pros

  • The content builder is very easy to use, but extremely powerful.
  • The scoring logic is really useful, especially the "if most answers are A, give the outcome X".
  • There are a number of potential integrations, including to the most popular email marketing systems. The native integration with Active Campaign was perfect for our clients.

Cons

  • The recently launched library of examples has really filled a gap - previously it was sometimes difficult to see how you could use the many features, or where to start with a specific industry, but the examples have made that much easier.
  • Outgrow has enabled us to provide interactive content for client who previously didn't have access to the technology. Helping them standout from competitors.
We've found Outgrow especially useful for clients with coaching businesses. A potential coaching client can complete an assessment, get an idea of their current status and then followup emails can position the coach to take them further on their journey.

Outgrow Feature Ratings

Content Creation
10.0
Ideation
Not Rated
Approval workflows
Not Rated
Content collaboration
10
Content Publishing
10.0
Content hub
10
Forms / Gated content
10
Embedded CTAs
10
Content promotion
10
Content automation
10
Content Reporting & Analytics
10.0
Audience profiling and targeting
Not Rated
Closed-loop tracking and reporting
Not Rated
Content performance analytics
10
Campaign optimization dashboard
Not Rated

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