Pinpointe is a Critical Component of Demand Generation & Nurturing Campaigns
October 14, 2014

Pinpointe is a Critical Component of Demand Generation & Nurturing Campaigns

Donna Parent | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Pinpointe On-Demand

Pinpointe’s email marketing solution is one of the few email vendors in the market that is able to meet our closed-loop marketing objectives. Our marketing department needs to accurately track and analyze our email marketing program efficiency and Pinpointe has advanced targeting and segmentation tools that go beyond the basics of simple email marketing. It’s also important for us to be able to send personalized and targeted emails on behalf of our sales and lead development teams. With Pinpointe we can choose, for each contact in our database, whom each email campaign appears to be coming from.

Pinpointe has many of the tools that are offered by marketing automation companies, but at a fraction of the cost. The technology is easy-to-use and you can ramp up quickly to generate results overnight. A great tool to evaluate for your email marketing campaign needs.

  • Easy to Use, Intuitive Technology
  • Great reporting/analytics available
  • Very good support
  • Nothing at this point to report
  • Faster conversion of leads from cold marketing lists
  • Increased volume/flow of campaigns we can run daily/weekly
Pinpointe On-Demand is a critical component of our marketing infrastructure and we will continue to use it to support our email marketing requirements.
Understand volume of emails you are seeking to distribute monthly in order to understand which plan is best suited for your requirements.