Item: PromoRepublic
Rating: 8
Author: Kèlene Poyurs

Overall Satisfaction with PromoRepublic

Use Cases and Deployment Scope

We use PromoRepublic to handle the social media scheduling, some image creation, and social media analytics for two of our clients, as well as some of our own posting. These clients also work with freelancers for certain campaigns, and we use PromoRepublic to collaborate with these freelancers, provide guidance and approve any posts they create.

Pros and Cons

Pros

Calendar overview for all platforms per client is great.
Image creation tool is fairly robust.
Analytics dashboard is excellent and easy for clients to understand.
Support is super quick.

Cons

Support doesn't always understand the issues you bring to them, and it can take some back and forth to get a resolution.
Can only post 1 image direct to Instagram.
Linking to social platforms can be finicky. We could only get it to work by having only 1 person link all of the platforms for a client.

Most Important Features

Quick support - they respond almost immediately to almost all queries.
The ability to add notes to the calendar, rather than having to have a separate calendar for ideas.
Basic image creation is great for on-the-fly posts.

Return on Investment

Has helped our two clients to be more consistent with their social media.
Has given one client more of a sense of control, which he didn't have before.
Has made planning easier, by allowing us to add notes directly to the calendar.
Makes working with freelancers much more simple.

Alternatives Considered

CoSchedule Marketing Suite, Loomly and Buffer

I enjoy PromoRepublic and would probably choose it over any of the other scheduling tools I've tried, because of the quick support, ease of use, and other benefits I've spoken about in this review. It definitely makes working with freelancers easier, as creating notes for them, as well as the approval/editing process for posts is super simple. The overview page and analytics are also superior to other similar platforms that I've tried.

Key Insights

Do you think PromoRepublic delivers good value for the price?

Yes

Are you happy with PromoRepublic's feature set?

Yes

Did PromoRepublic live up to sales and marketing promises?

Yes

Did implementation of PromoRepublic go as expected?

Yes

Would you buy PromoRepublic again?

Yes

Other Software Used

CoSchedule Marketing Suite, Loomly, Buffer

Likelihood to Recommend

PromoRepublic is excellent for collaboration, such as working with freelancers, or clients who want to leave notes and be responsible for final approval. It's also good for brands who need ideas about what to post on a daily basis, as their idea library is quite extensive. The image creation tool is also good for beginners, with plenty of templates, though it isn't as extensive as Canva. It's definitely a solid option for social media management. Can't think of a situation where it wouldn't be appropriate.

Comments

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PromoRepublic - Best Social Media Scheduling Tool I've Tried