A Complete email marketing and remarketing solution for your eCommerce store
Adam Farrell | TrustRadius Reviewer
June 12, 2019

A Complete email marketing and remarketing solution for your eCommerce store

Score 9 out of 10
Vetted Review
Verified User
Review Source

Software Version

Medium

Overall Satisfaction with Remarkety

Remarkety has replaced several tools - email marketing automation software, remarketing app and abandoned cart recovery tool.

The automatization of the abandoned cart itself brought over 10% extra revenue thanks to targeted emails sent to the customers who don't complete the checkout process.

We are now able to follow them up with personalized coupons, giving them an incentive to come back into the store and finish the purchase with one click.
  • Abandoned shopping cart automation.
  • Targeted remarketing across social media and search.
  • Email campaigns and behavior-based automation.
  • Reporting.
  • While there are several templates, their quality of design could be improved.
  • The social media integration is a great idea, but not very straight-forward to use.
  • The drag and drop editor is buggy - causing restarts of the browser.
  • Increased revenue from addressing the customers who abandoned the checkout.
  • Time savings from automatic uploading of contacts for re-marketing campaigns.
  • Extra customers who are targeted based on their browsing the products without initially buying anything.
Mailchimp is a traditional email marketing tool. However, it is extremely limited in e-commerce integration. It is not possible to send automatic emails with targeted products based on the previous history or customer's behavior on the website.
Klaviyo has its strengths in the e-com platforms integration but is still limited in features compared to Remarkety.
Well-suited: For marketing automation of an eCommerce store, increasing revenue by abandoned cart recovery, personalized coupons, and follow-up emails with newsletters and product recommendations. The additional revenue stream from re-marketing across social media.

Not suited: for an online store with just a few products, it would be too complicated and expensive to run.

Remarkety Feature Ratings

Ad campaign creation
9
Ad deployment
9
Display advertising
9
Ad display and retargeting segmentation
9
Sequence targeting
8
Data Transfer
Not Rated
DSP integration
Not Rated
Ad dashboards
8
Ad performance reports
9
Ad conversion tracking
8
Ad attribution reporting
7
Cross-channel ad management
8
Ad forecasting and optimization
9