SE Ranking - A very good rank tracker.
Updated July 30, 2018

SE Ranking - A very good rank tracker.

Dragan Nikolic | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User

Overall Satisfaction with SE Ranking

We use SE Ranking for monitoring the overall rankings, search visibility and traffic for our clients in North America.

It is being used by 2 people (a strategist uses its Traffic Forecast feature and a marketer uses it to monitor keyword rankings).

We got a lifetime plan via AppSumo deal and we're glad we didn't pay for it more.


  • Tracks rankings very precisely and based on location.
  • Provides fairly good website audits.
  • Competition research.


  • It has a relatively poor backlink index.
  • Confusing to use. Not so optimized UI.
  • Reporting System could be better.
  • It's very easy to track keywords and investing in this tool for this is a no-brainer. Once you set it up, you'll be able to use it as an easy client reporting solution.
  • We've managed to save some money using it for rank-tracking for clients outside the USA, and not use Yandex or some other search engine oriented tools which can be costly.
  • It helps us generate income by selling website audits to our clients which are based on its website auditor.
SE Ranking is better than Serpstat or MOZ or Ahrefs when it comes to tracking keyword rankings, but it lacks in every other SEO category, such as onsite and offsite SEO metrics, content analysis, etc...

It's a good choice for agencies that are interested in tracking keywords for their clients, but other than that it underperforms in every other SEO category.
SE Ranking is on a good track when it comes to rank tracking. It displays a graph of your average position over time which is helpful and it can also help you when it comes to identifying some basic SEO issues with your website.

It boasts as an all-around SEO tool, which it definitely isn't because it lacks a link database to be your go-to tool for everything SEO. Its UI is not optimized for ease of use, thus offering sub-par user experience. It has two different interfaces for different SEO tools which, I hope, they can incorporate into one.

SE Ranking Feature Ratings

Backlink management
SERP ranking tracking
Page grader
Competitive analysis
Site audit / diagnostics
Site recommendations
Task management
Local SEO
Mobile SEO
Global SEO
Multi-domain support
Integration with web analytics tools


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