Fully Transparent Video DSP with great customer service
March 31, 2016

Fully Transparent Video DSP with great customer service

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with TubeMogul

We are using Tubemogul as our preferred Video DSP. We are using Tubemogul across our department. Tubemogul is an easy to use platform to track our KPIs.Their platform is able to track in real-time how much money we are spending across multiple devices and sites. Their reach and geo-targeting a strength when choosing the best video DSP.
  • Transparency
  • Reach
  • Easy to use platform
  • Setting up PMP deals needs to be more seamless
  • Missing functionality with reporting
  • Easier view in platform to see which placements have spent
  • Great Customer service
  • Increased awareness
  • Increased sales in a few markets
One similar product I have evaluated is Videology. Videology is a demand site platform that provides a technology filter to serve video across screens. I have not yet used this platform for media buying but it seems very user [friendly] with many publisher direct deals linked in their dashboard. I choose to run tubemogul for my campaigns because they have a larger reach and our agency partnership. They also have great customer service, which is important to me.

TubeMogul is a great video demand site platform. Transparency is something they do well within the dashboard; you can look for very specific details to see what sites your advertisement is being served on as well as a slew of KPIs to measure your campaign. If you're looking for high quality sites, I would look at another company.

TubeMogul (discontinued) Feature Ratings

Ad campaign creation
Not Rated
Ad deployment
Not Rated
DSP integration
4
Ad dashboards
8
Ad performance reports
8
Ad conversion tracking
Not Rated
Ad attribution reporting
5
Cross-channel ad management
7
Ad forecasting and optimization
Not Rated