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Keith's Review
April 01, 2016

Keith's Review

Keith LeMontang | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with TubeMogul

TubeMogul is currently being used to programmatically buy video for Zimmerman clients. It is being used by the digital media department. It solves the problem of being able to programmatically buy video and see performance.
  • Great customer support.
  • Easy to operate and navigate platform.
  • Performance based pricing models. Do not offer cost per completed view model, only dynamic CPM.
  • Real time optimizations to campaign. By having access to a dashboard we are able to pivot to stronger performance and pivot away from weaker performance.
It once again depends on the objective on the campaign and what the client is looking to achieve.
It depends on the objective of the campaign. If the client is interested in a cost per completed view model, it can become difficult to sell in the platform. They now have an API with Facebook, so that becomes a strong selling point.

TubeMogul (discontinued) Feature Ratings

Ad Campaigns
6.6
Ad campaign creation
7
Ad deployment
6
Display advertising
7
Ad display and retargeting segmentation
7
Sequence targeting
6
Ad Network Integration
Not Rated
Data Transfer
Not Rated
DSP integration
Not Rated
Ad Reporting & Analytics
8.5
Ad dashboards
8
Ad performance reports
9
Ad conversion tracking
9
Ad attribution reporting
Not Rated
Cross-channel ad management
Not Rated
Ad forecasting and optimization
8