Excellent social commerce platform a user can rely on.
September 26, 2022

Excellent social commerce platform a user can rely on.

Gloria Varghese | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with YouTube Shopping

Youtube Shopping enables one to purchase a product that is being depicted or explained in the video which is being played. It makes it simple to purchase it without any further searching on other e-commerce platforms. According to my business perspective, while I am discussing my products briefly, I can list them under the YouTube shopping section. It is very helpful to get potential purchasers. I think users are more prone to purchase while watching than taking the time to search it over on other platforms.
  • Exponential audience growth.
  • Customer retention.
  • Clearing their doubts and making them to purchase quickly.
  • Its UI/UX can be better.
  • Similar products recommendation could be added.
  • feedback section can be included.
  • High ROI is obtained.
  • Loyal Customers is obtained.
  • Consistent customers.
Youtube is the social platform where more audiences are present, and the content is video, so user retention is made sure. There are more chances for the YouTube audience to make a purchase decision quickly compared to other social commerce platforms. YouTube Shopping helps in customer retention, which helps to obtain increased ROI.

Do you think YouTube Shopping delivers good value for the price?

Yes

Are you happy with YouTube Shopping's feature set?

Yes

Did YouTube Shopping live up to sales and marketing promises?

Yes

Did implementation of YouTube Shopping go as expected?

Yes

Would you buy YouTube Shopping again?

Yes

I think Youtube shopping goes well with popular beauty vloggers who review the products, while it is less helpful for service-oriented YouTubers like course providers. If they can list out their courses, then it could be awesome. Youtube Shopping is overall very helpful for both business owners and customers because business owners get loyal customers while customers can easily purchase the products without any further clarification or searching.