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Adapt.io vs. Velocify by ICE Mortgage Technology

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Adapt.io

    Score8 out of 10
    N/AAdapt.io is a unified sales acceleration platform whose creators promise that it helps companies across the globe take control of their marketing and sales campaigns/strategies with industry-leading products—Lead Builder, and Prospector. The vendor states that Adapt.io brings data and technology in one place for sales teams to drive more revenue and marketing teams to generate more leads and conversions. According to the vendor, Adapt.io's B2B database adapts to the latest…N/A

    Velocify by ICE Mortgage Technology

    Score6.7 out of 10
    N/AVelocify is a sales acceleration and automation solution acquired by Ellie Mae (now ICE Mortgage Technology) in 2017. The product suite includes Velocify Pulse automation app, Velocify Lead Manager for lead management and distribution, and Velocify Dial-IQ sales dialer. Also , Velocify LoanEngage is a sales referral management app for loan officers.N/A
    Pricing
    Adapt.ioVelocify by ICE Mortgage Technology
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Adapt.ioVelocify by ICE Mortgage Technology
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Adapt.ioVelocify by ICE Mortgage Technology
    Prospecting
    Comparison of Prospecting features of Adapt.io and Velocify by ICE Mortgage Technology
    Feature
    Adapt.io
    7.2
    1 Ratings
    7% below category average
    Velocify by ICE Mortgage Technology
    -
    Ratings
    Advanced search7.01 Ratings00 Ratings
    Identification of new leads7.01 Ratings00 Ratings
    List quality6.01 Ratings00 Ratings
    List upload/download7.01 Ratings00 Ratings
    Ideal customer targeting7.01 Ratings00 Ratings
    Load time/data access9.01 Ratings00 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of Adapt.io and Velocify by ICE Mortgage Technology
    Feature
    Adapt.io
    7.3
    1 Ratings
    6% below category average
    Velocify by ICE Mortgage Technology
    -
    Ratings
    Contact information6.01 Ratings00 Ratings
    Company information8.01 Ratings00 Ratings
    Industry information8.01 Ratings00 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of Adapt.io and Velocify by ICE Mortgage Technology
    Feature
    Adapt.io
    6.4
    1 Ratings
    15% below category average
    Velocify by ICE Mortgage Technology
    -
    Ratings
    Salesforce integration6.01 Ratings00 Ratings
    Company/business profiles6.01 Ratings00 Ratings
    Automatic data refresh7.01 Ratings00 Ratings
    Tags7.01 Ratings00 Ratings
    Filters and segmentation6.01 Ratings00 Ratings
    Best Alternatives
    Adapt.ioVelocify by ICE Mortgage Technology
    Small Businesses
    Owler
    Score9.7 out of 10
    LeadFuze
    Score8.7 out of 10
    Medium-sized Companies
    Clay
    Score9.3 out of 10
    No answers on this topic
    Enterprises
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Adapt.ioVelocify by ICE Mortgage Technology
    Likelihood to Recommend
    6.0
    (1 ratings)
    10.0
    (11 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    5.1
    (5 ratings)
    Usability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    10.0
    (4 ratings)
    In-Person Training
    -
    (0 ratings)
    8.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.0
    (1 ratings)
    Configurability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Adapt.ioVelocify by ICE Mortgage Technology
    Likelihood to Recommend
    Adapt.io
    This is best suited if you are doing cold outreach and want to get in touch with people with specific roles, in specific industries, and locations. For example, I can choose the United States or some states therein and then choose a number of employees in a company, revenue and also the level of seniority (CXO, VP etc.)of the particular person and find his details. Adapt.io gives the correct email address of these people along with the complete information of the company. As far as prospecting and contact discovery is concerned there is not scenario where Adapt.io is not useful.
    Incentivized
    Read full review
    ICE Mortgage Technology
    Small businesses who do not need complex reporting and analytics would fit well into the Velocify model. There needs to be specific segments that appeal to this type of CRM, and the best feature is within an added layer--dialer. The ability to turn things around and contact your leads immediately was very beneficial to us, and could prove to be a boon for a small to midsize business.
    Read full review
    Pros
    Adapt.io
    • Finding email addresses of potential clients.
    • Company info in terms of revenue and number of employees
    • Contact discovery in terms of location, role and industry
    Incentivized
    Read full review
    ICE Mortgage Technology
    • The prioritized queue allows for management to set contact standards and hold users accountable. It removes all the guess work out of what lead to call next.
    • The Dial IQ feature is fantastic for powering through calls and maximizing speed to contact.
    • The Shotgun lead distribution puts the lead into the hand of the user that is ready and available to call that lead immediately. No handing off a lead to an originator and hoping they call. This feature allows for the system to notify multiple users simultaneously and first user to press 1 wins the lead. Talk about creating a competitive sales environment!
    Read full review
    Cons
    Adapt.io
    • I don't see any need of improvement
    • Industry Filters can be more specific.
    • Number of credits are less.
    Incentivized
    Read full review
    ICE Mortgage Technology
    • Velocify would be well served to create a more robust email drip campaign platform.
    • Velocify could revamp their dashboards and prioritized views our individuals work out of daily. It's rather overwhelming when working with a lot of leads. Adding interactive graphics - calendars, easy to view alerts, etc would be great. (Big Purple Dot does this well)
    Incentivized
    Read full review
    Likelihood to Renew
    Adapt.io
    No answers on this topic
    ICE Mortgage Technology
    I am sure that we as a company are likely to continue using Velocify. I am not involved in the selection process, but I have not heard any negative feedback and switching programs would more than likely be too much work
    Read full review
    Usability
    Adapt.io
    No answers on this topic
    ICE Mortgage Technology
    Users can gain a very good understanding of the system quickly. The administrator can use terms that are familiar to their company when setting the system up. Most new administrators error to the side of complexity when setting up the system. With Velocify less is more.
    Read full review
    Reliability and Availability
    Adapt.io
    No answers on this topic
    ICE Mortgage Technology
    The system is always up!!
    Read full review
    Performance
    Adapt.io
    No answers on this topic
    ICE Mortgage Technology
    If the system is set up correctly it will be a game changer for your organization.
    Read full review
    Support Rating
    Adapt.io
    No answers on this topic
    ICE Mortgage Technology
    While I didn't speak with the Support team often, they seemed very accepting and reliable. My favorite was the company emails that we would receive whenever something wasn't working correctly so that we would know that it's being worked on, providing a bit of relief to the other employees that were having trouble.
    Incentivized
    Read full review
    In-Person Training
    Adapt.io
    No answers on this topic
    ICE Mortgage Technology
    The in-person training if you will is done via GoToMeeting or some other service. I have been told that the moderator goes way too in-depth and too fast.
    Read full review
    Online Training
    Adapt.io
    No answers on this topic
    ICE Mortgage Technology
    Velocify offers online training via videos and written descriptions of implementation procedures.
    Read full review
    Implementation Rating
    Adapt.io
    No answers on this topic
    ICE Mortgage Technology
    If you plan to have more than 20 users on Velocify you should outsource implementation to someone that knows how the system can best be implemented for your business/process flows. If you have fewer proposed users try to use one of the canned levels.
    Read full review
    Alternatives Considered
    Adapt.io
    Adapt.io id pretty much similar to all the above tools (Lusha, Seamless.ai, hunter, D&B hoovers) The interface is easy on the eyes and the search time is quick. However the most important criterion is the accuracy of the data, if you get incorrect email ID and you use your SMTP to send mails with incorrect IDs it will spoil you domain reputation and your domain may even get black listed. The accuracy of Adapt is good. however there were cases where the company information was not available, this is in comparison to the tools like Lusha and Seamless. Good tool to use but maybe a bit expensive since the credits given are less
    Incentivized
    Read full review
    ICE Mortgage Technology
    Before we went with Velocify, we had Salesforce and Hobson's EMT Connect. Both of these systems were rather expensive and didn't give us exactly what we needed for lead conversion as well as the customization we desired. However, I feel that some of the reasons we went with Velocify were not exactly truthful as we found out during the implementation process or much later that there were things they said that they could do that once we started getting into the weeds with it they weren't able to execute. From a lead conversion and speed to lead standpoint, this is a good product. From a reporting and lifecycle management standpoint, this is a very poor product compared to the other two
    Read full review
    Scalability
    Adapt.io
    No answers on this topic
    ICE Mortgage Technology
    The system is fully scaleable both vertically and horizontally across the enterprise.
    Read full review
    Return on Investment
    Adapt.io
    • Helped me increase the volume of outreach
    • Helped me find relevant data of people to connect with
    • The ROI can take time to achieve as the number of credits are less.
    Incentivized
    Read full review
    ICE Mortgage Technology
    • Faster lead conversion lead us to higher potential for "first school wins" philosophy.
    • Negative return on time spent maintaining Velocify. Because manual reporting was needed and much had to be done outside of the system, there was a monetary loss of time because of this.
    • Predictability was near impossible for us, and the fact that we had to purchase an email automation system because Velocify did not do anything we needed was a negative ROI for our business.
    Read full review
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