TrustRadius: an HG Insights company

Adapt.io

Score8 out of 10

5 Reviews and Ratings

What is Adapt.io?

Adapt.io is a unified sales acceleration platform whose creators promise that it helps companies across the globe take control of their marketing and sales campaigns/strategies with industry-leading products—Lead Builder, and Prospector.

The vendor states that Adapt.io brings data and technology in one place for sales teams to drive more revenue and marketing teams to generate more leads and conversions.

According to the vendor, Adapt.io's B2B database adapts to the latest organizational changes and new market scenarios, keeping data fresh and accurate with timely updates, so customers can focus on the strategy and execution.

Top Performing Features

  • Load time/data access

    Provides fast and consistent access to lists and leads.

    Category average: 8.1

  • Company information

    Information about companies/accounts is available and high quality.

    Category average: 8.4

  • Industry information

    Information about industries and markets is available and high quality.

    Category average: 8

Areas for Improvement

  • Salesforce integration

    Integrates with the Salesforce.com CRM platform.

    Category average: 8.4

  • Company/business profiles

    Provides account-level information, including firmographics, business objectives, industry information, similar companies, and contact information for key decision-makers and influencers at a company. Gives sales reps context so they can deliver tailored sales pitches.

    Category average: 8.1

  • Filters and segmentation

    Allows users to filter contacts and segment leads to explore data and create lists.

    Category average: 8.1

Good Accuracy but credits are less

Use Cases and Deployment Scope

We use Adapt.io for contact discovery, I am into sales and I do cold emailing to potential clients. I use LinkedIn sales navigator to zero in on the potential clients and then use Adapt.io to find their email addresses. I also use it for finding company info in terms of revenue and number of employees, but mainly for finding emails.

Pros

  • Finding email addresses of potential clients.
  • Company info in terms of revenue and number of employees
  • Contact discovery in terms of location, role and industry

Cons

  • I don't see any need of improvement
  • Industry Filters can be more specific.
  • Number of credits are less.

Return on Investment

  • Helped me increase the volume of outreach
  • Helped me find relevant data of people to connect with
  • The ROI can take time to achieve as the number of credits are less.

Alternatives Considered

Lusha Extension, Seamless.ai, Apollo, Hunter and D&B Hoovers

Other Software Used

Lusha Extension, Seamless.ai, Apollo