Adobe Experience Platform vs. Oracle Big Data Cloud Service

The Adobe Experience Platform is well suited for companies that are maturing or have matured in their digital offerings and are looking for very sophisticated tools to elevate to the next level. It's also for well resourced teams, both financially and head count to take advantage of the deep functionality and integrations.

Incentivized

We use it only when we need to and we have found that the software does what it needs to, it's user friendly and us also really helpful in many other ways as well. Like I mentioned before, we love the security and the speed we receive.

Incentivized

• Integrated products for a holistic multi-channel marketing platform
• Customization at it's finest. Very granular in it's settings, permissions, and functionality
• Sophisticated products that are very powerful

Incentivized

• User friendly
• Offers support and assistance
• Worth the cost
• Time efficient
• Good reliability
• Reliable support

Incentivized

• You need to be well trained and resourced to use the product
• Features and integration work but often times you need to pay Adobe consultants for help
• Not transparent in their pricing per customer

Incentivized

• Less pricey
• Customizable
• A little more help in setting up/using the systems
• Constant upgrades are always pricey
• Some bugs noticable

Incentivized

Overall I really like the Adobe Experience Cloud after a couple years of figuring out various tools. They are extremely powerful. The time commitment to learn them is high since it's not a tool you can easily begin using without much training.

Incentivized

Adobe has support at all levels and for each product but beyond tool questions you'll often be told they can help but it requires some paid consulting hours. So you either hire Adobe consultants or find 3rd part consultants who know their products well.

Incentivized

In most cases we have found Adobe products to be harder to use but offer a lot more capabilities. In some cases Adobe products are missing key, basic functions. Adobe does offer a more holistic toolset rather than buying pieces of the puzzle and having to integrate on your own but that results in paying for a higher price tag.

Incentivized

Although new, Oracle has been exceptionally good speed wise and the customer service is top notch

Incentivized

• The platform has allowed us to mature into digital spaces we couldn't otherwise have experienced
• Contract pricing went up yearly on some products by 200%
• We were able to consolidate email tools to save on yearly contract expenses

Incentivized

• It has had a good impact we are able to complete our projects in time
• We can save all our data in a safe and secure location
• Our data analysis is now faster than ever

Incentivized