Adthena vs. SERPsketch

Adthena

13 Reviews and Ratings

SERPsketch

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Adthena	Score6.2 out of 10	N/A	Adthena from the company of the same name in London is a marketing intelligence tool for search marketing focusing on keyword research, analysis, and suggestion for optimizing the budgeting and management of pay per click (PPC) advertising campaigns. Adthena algorithmically searches industry-relevant keywords and also the actual ad copy appearing in search engines, a less seen feature used for competitive analysis and brand differentiation (i.e. so your ads appear or do not appear like your…	N/A
SERPsketch	N/A	N/A	SERPsketch supports page one SERP to guide search strategy with knowledge about who a brands competitors are and how easy it is for customers to find a brand. SERPsketch rebuilds a page of Google for specific keywords, to display both the size and type of the SERP results a customer would see – including the share of each feature shown by owned domains, competitors and resellers. This helps guide a better approach to SEO/SEM, and allows users to measure marketing actions beyond just rankings…	$50 per month + VAT

Pricing

Adthena

SERPsketch

No answers on this topic

Up to 500 credits per month: £50 +VAT
per month
Up to 5,000 credits per month: £250 +VAT
per month
Up to 15,000 credits per month: £500 +VAT
per month
More than 15,000 credits: Custom

Pricing Offerings
Adthena	SERPsketch
Free Trial
No	Yes
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

No setup fee

No setup fee

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User Ratings
	Adthena	SERPsketch
Likelihood to Recommend	8.0 (3 ratings)	- (0 ratings)
Support Rating	8.0 (1 ratings)	- (0 ratings)

User Testimonials
	Adthena	SERPsketch
Likelihood to Recommend	Adthena By using the share of search aspect of Adthena, I could see that although the SOS for one brand was high at this point in time compare to competitors, that the competitor had more growth in the last 3 months which identified a time to research in more depth to see as to why which I wouldn't have got if I used a platform which looks at the search volume as it stands and worked out the SOS manually. Incentivized Raven Wheatley-Hawkins Digital Marketing Manager Read full review	SERPSketch No answers on this topic
Pros	Adthena Track and monitor spend and performance against competitors. Identify missed keyword opportunities. Informs our campaign and keyword budgeting/bidding on a daily basis. Incentivized Verified User Read full review	SERPSketch No answers on this topic
Cons	Adthena Slow performance. Ranking options are not detailed enough. Incentivized Joseph Alleruzzo Associate Director, Client Leadership for Michelin Read full review	SERPSketch No answers on this topic
Support Rating	Adthena Our Kantar rep is great and very responsive overall. It is hard to get on-site training and preferred pricing with them, but at the end of the day, I am helpful that they are around. Incentivized Joseph Alleruzzo Associate Director, Client Leadership for Michelin Read full review	SERPSketch No answers on this topic
Alternatives Considered	Adthena You see more insight (over time, period on period growth) and save time compared to platforms which looks at the search volume as it stands and you have to work out the SOS manually. Incentivized Raven Wheatley-Hawkins Digital Marketing Manager Read full review	SERPSketch No answers on this topic
Return on Investment	Adthena Improved competitive analysis Insightful data that helps improve client trust Indentifying opportunities for keyword expansions Incentivized Verified User Read full review	SERPSketch No answers on this topic
ScreenShots