What users are saying about

Advanced Web Ranking

8 Ratings
Score 6.7 out of 101

Searchmetrics

7 Ratings
Score 9.6 out of 101

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Likelihood to Recommend

Advanced Web Ranking

My business works with clients from a variety of outlets, with budgets ranging from six figures down to triple digits (not kidding). There's a TON of analytical software out there, so speaking as a guy who has worked with them all (or at least quite a few) if your client is on a budget – particularly a startup – AWR is a great program to use. They've been around for a while, the desktop version is pretty bug-free and updates in real-time, and it's budget conscious.
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Searchmetrics

Searchmetrics does a great job when doing optimization of your content and keywords. It is less appropriate when doing off page optimization like backlinks.
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Feature Rating Comparison

SEO

Advanced Web Ranking
6.5
Searchmetrics
7.7
Keyword analysis
Advanced Web Ranking
5.0
Searchmetrics
9.0
Backlink management
Advanced Web Ranking
7.0
Searchmetrics
4.1
SERP ranking tracking
Advanced Web Ranking
7.5
Searchmetrics
9.0
Page grader
Advanced Web Ranking
7.0
Searchmetrics
8.0
Competitive analysis
Advanced Web Ranking
6.5
Searchmetrics
7.0
Site audit / diagnostics
Advanced Web Ranking
7.0
Searchmetrics
8.0
Site recommendations
Advanced Web Ranking
6.0
Searchmetrics
8.0
Task management
Advanced Web Ranking
6.0
Searchmetrics
8.0

SEO Channels

Advanced Web Ranking
7.0
Searchmetrics
7.0
Local SEO
Advanced Web Ranking
7.0
Searchmetrics
7.0
Social SEO
Advanced Web Ranking
6.5
Searchmetrics
6.1
Mobile SEO
Advanced Web Ranking
8.0
Searchmetrics
7.1
Global SEO
Advanced Web Ranking
6.5
Searchmetrics
8.0

SEO Platform & Account Management

Advanced Web Ranking
7.7
Searchmetrics
9.0
Multi-domain support
Advanced Web Ranking
8.0
Searchmetrics
9.0
Integration with web analytics tools
Advanced Web Ranking
7.5
Searchmetrics
9.0

Pros

  • It only costs $49/month, which is great for clients that are working with limited budgets (they're cost-conscious!)
  • Its ease of use – I've worked with plenty of cloud-based rank tracking programs before, and AWR was by far one of the cleanest and easiest to navigate. I could use it on my iPad and the user-touch interface was pretty seamless.
  • The info is updated in real-time. We were able to show our clients their live data while in meetings. It made us look good, and it made our clients feel better about the service they were paying for.
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  • Large database of companies and search terms to compare with our site.
  • In the research section, we are able to do research on an unlimited number of sites/keywords
  • Paid and Organic search research all in one place to make research and performance comparisons a lot easier
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Cons

  • The ability of the program to produce dashboards in web page format. While it can do this, it saves them out as HTML files on your hard drive or cloud server, which makes it super hard to share with others.
  • The cloud version is a bit more expensive, which offers the same tools as the desktop, which I found a little troublesome and it didn't make sense to me.
  • Their customer service was a little lacking. I had a couple of general questions and I was on hold for about 15 minutes...which isn't good when you're in the middle of a busy workday.
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  • Research into specific languages when working with multilingual countries
  • More keyword data in smaller countries
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Likelihood to Renew

No score
No answers yet
No answers on this topic
Searchmetrics3.0
Based on 1 answer
We are currently using an agency and do not need Searchmetrics services at this time. If we do need research metrics in the future, we will probably go with them. The only deterrent is that we got suckered into an additional year with them because we were a few days late on opting out of the auto-renew. Although I was very upset about getting stuck an extra year paying for services I do not need, that is probably the only issue I have with the company, so if you can avoid that, it's a pretty good product.
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Alternatives Considered

There's a ton of competition for AWR but in all honesty, if you're on a budget, I'd advise going with this one. It gets you pretty accurate results, updates their info in real time, and all for about $49/month base price. It's pretty good software for the money that you're paying
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We originally selected Searchmetrics because we got more bang for our buck. On the research end, we could do unlimited searches without the cost of the service going up. As for the historical data, we could store more trending data and do deeper research than we could with the competitor. The monthly fee was almost half (if i remember correctly, but it's been a few years) of what what we were paying before with a competitor.
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Return on Investment

  • It stayed within our client's allotted budget (which drives more business our way down the road!)
  • Updated information in real-time assures our clients that they get the most accurate information possible, as quickly as possible.
  • It's been only slightly detrimental to my workflow (which is one little drawback of the program) sometimes I have to enlist the help of a keyword generator (because i find the one with the program a bit lacking)
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  • It had a positive impact on the ROI. As the websites rank better the revenue raised.
  • Searchmetrics Suite is an expensive product, it is too expensive for small websites.
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Screenshots

Advanced Web Ranking

Pricing Details

Advanced Web Ranking

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details

Searchmetrics

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details