Adverity vs. Oracle Data Integration Platform Cloud (DIPC)

Adverity is particularly useful if there is a large range of data sets that you want to combine to get an 'overall' view. Previously we had used Google Analytics, but found that this was too useful for our big client accounts that we were working on. So I think that if there is an individual who is responsible for analytics or data, and also a paid media team then this is a tool which is essential. For companies that have limited activity then I think this tool could potentially over-complicate for less reward.

Incentivized

For daily transactional information and customer data needs it has been an extremely fast and reliable system. Several thousand users are able to connect many third party tools and run a large number of extracts while still experiencing great performance. For smaller systems in use with limited user accounts this system is less appropriate due to maintenance resources required.

Incentivized

• User-friendly report setup and ingestion
• Easy integration with multiple data endpoints, making it easy for users to drive value
• Incredible customer support, allowing users (regardless of technical background) to act like power-users

Incentivized

• ODI uses ELT architecture, which enhances the load performance and is very scalable.
• ODI is platform independent. It supports all platforms, hardware and operating systems.
• It comes with pre-built integration, allowing immediate data replication, transformation, and data governance while ensuring data quality.

Incentivized

• I think it would have been more user friendly if there was more labelling capabilities, so that when you are sharing the dashboard they would explain what the data is - rather than depending on someone knowing how to use the dashboards or being there to explain it.
• Our teams found that some of the scheduling functionality could be a little big buggy, so this was something that needed extra care and attention, so therefore may be an area that needs to be improved (unless it was just our account and usage).

Incentivized

• Training and ramping up to learn all the Oracle specific intricacies.
• Security concerns with administering some of the tools to end users.

Incentivized

Frankly, the service, UI, and ease-of-use for Adverity made it a no brainer compared to competiton.

Incentivized

We are longtime ODI on-premise users. So, it was easy for us to migrate to the ODI cloud rather than implementing another solution.

Incentivized

• This tool has allowed us to be able to see areas for opportunities, when all of the data has been combined
• We were also able to better prioritise actions and where to focus our attention, when we had one view where all of the data was together. This allowed us to deliver better results for our clients, and also have a clearer roadmap of activity

Incentivized

• Ability to setup reliable disaster recovery.
• Upgrades and performance monitoring tools are readily available.

Incentivized