Adverity: Low cost, high impact solution for scaled data automation
October 12, 2021

Adverity: Low cost, high impact solution for scaled data automation

Alex Holt | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Adverity

We manage all of our marketing data through adverity, both for our own Brand and Performance groups, as well as for our largest grossing ad products under the CARS umbrella.
  • User-friendly report setup and ingestion
  • Easy integration with multiple data endpoints, making it easy for users to drive value
  • Incredible customer support, allowing users (regardless of technical background) to act like power-users
  • Adverity is running into some issues being able to custom-develop API connectors at scale/speed. This is mostly because of their rapid growth and incredible core product. If you need custom development, be prepared to use one of the many easy-to-use workarounds Adverity offers for endpoints they don't have a direct integration with. Don't worry - you'll get your data either way.
  • Robust set of connectors
  • Great Customer Service
  • Adverity has saved hundreds of man hours per month in reporting and data aggregation. I can think of no solution we've onboarded that has saved so much human capital expense for so little effort in setup and maintenance.
Frankly, the service, UI, and ease-of-use for Adverity made it a no brainer compared to competiton.

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If you're a marketing organization that wants to own your data architecture, get away from hours of manual excel work, and build a flexible and scalable BI practice for yourself and your clients, Adverity is your solution. Especially if you don't have a dedicated analytics team or current database solution.

If you have access to a wide variety of API's and a fully staffed team to custom develop new connectors in under 30 days for no incremental cost, you're probably best in-housing.