Adzooma vs. Boomi

This tool helps in productivity in managing PPC accounts. It allows you to easily track your accounts and campaigns. You can change between your accounts quickly without logging in/out. It helps automate your Google ad campaigns. It is recommended for PPC ad agencies. It is an easy tool to use and navigate through

Incentivized

Legacy systems often need to be replaced or integrated with new applications in order to modernize businesses. A strong API strategy that avoids custom coding and third-party programs is essential to enable this integration. Boomi's new-age connectivity and integration solutions ensure safe, secure, and robust integration. In the age of information, businesses are under more pressure than ever to be able to collect and manage large amounts of data. This data comes in from a variety of sources, including personalized devices such as voice assistants and wearable tech. While this data can be immensely valuable to businesses, they often lack the infrastructure necessary to handle it effectively. This can lead to data build-up in databases or silos, and can eventually lead to problems with integration and security.

• Better analytics
• Automation for campaign settings
• More ad platforms in 1 dashboard

Incentivized

• Pre-built connectors to almost anything which greatly reduce time to release of your integration needs.
• Easy to use development platform with drag&drop features. Non-technical people could build simple integration processes in no time.
• Great user community where you can get quick help if needed. Boomi people hang around there a lot.

Incentivized

• Data pulled from accounts isn't always accurate.
• Tool can be buggy/glitchy.
• Onboarding can be better.
• Allow more accounts/users.

Incentivized

• More from a development perspective. It is always difficult to use the properties features. It takes a while to understand how the data/variables can be used across an integration.
• Dell Boomi should also invest more on API Management and not just seen as a ETL,ESB tool.
• Should roll out features more often based on users reviews.

Incentivized

Dell Boomi has provided us with the ability to connect our campus together using our various existing platforms. There are many supported features and have yet to run into something that we cannot do. Its user interface is very intuitive which would allow users to begin developing fairly easily. There is a myriad of resources available

Incentivized

My IT and Finance teams have noted that setting up the tool is a breeze. Dell Boomi has never caused an issue during a system implementation that I am aware of. We are pleased with the tool and recommend others consider it.

Incentivized

The atom sphere takes a time to load, when I open a process or when I open a log. One more slow processing is when I import objects from NetSuite.

About the performance of processing, it looks like Boomi takes a time to initialize some things such as connectors before starting the process. This is also performance we have.

Incentivized

Adzooma has a solid team but their team works in UK time zone so it's hard to get in touch with them. Usually, they are helpful but sometimes they're not. They won't know what problems you have and might ignore you on that. Their support has been decent in updating and fixing bugs at a good rate.

Incentivized

Boomi support was responsive and knowledgable, however being a closed cloud service, it doesn't have good community support. We found the learning curve to be steep and there aren't avenues like google, forums, or blogs that provide community driven insight into the product or how to go about designing solutions using the tool

Incentivized

We decided to go with Dell Boomi because another department in our company was already using the software. We did not research competitor applications to use as our business solution. Dell Boomi was very easy and quick to set up, so once we decided to use Dell Boomi for systems integration, we had it set up and running within a few working days.

Incentivized

• Saved on ad spent
• Automation to avoid spending too much

Incentivized

• It has allowed us to scale significantly without having to add headcount, specifically those geared towards data entry. We went from a $10m ARR business to $200m ARR business with the same amount of Order Processors and 12x amount of transactions by leveraging Boomi to perform a lot of the work, and then having the Order Processing team to simply review that the transaction was processed successfully.

Incentivized