The Alpha platform is a unified mobile and web app development and deployment environment with distinct "no-code" and "low-code" components. The vendor says that using the Alpha TransForm no-code environment, business users and developers can take full advantage of all the capabilities of the smartphone to turn any form into a mobile app in minutes, and power users can add advanced app functionality with Alpha TransForm's built-in programming language. IT developers can use the…
$35
Firebase
Score 8.2 out of 10
N/A
Google offers the Firebase suite of application development tools, available free or at cost for higher degree of usages, priced flexibly accorded to features needed. The suite includes A/B testing and Crashlytics, Cloud Messaging (FCM) and in-app messaging, cloud storage and NoSQL storage (Cloud Firestore and Firestore Realtime Database), and other features supporting developers with flexible mobile application development.
The speed of development from concept, through development and delivery of the end product is so impressive [with Alpha Anywhere]. There is an impressive array of genies and helper functions meaning that you can focus on what matters, the end user experience. It is not a "No code" solution but it is a very impressive "low code" solution which allows detailed access under the hood to tweak the applications to your own needs and the needs of your clients.
Firebase should be your first choice if your platform is mobile first. Firebase's mobile platform support for client-side applications is second to none, and I cannot think of a comparable cross-platform toolkit. Firebase also integrates well with your server-side solution, meaning that you can plug Firebase into your existing app architecture with minimal effort.
Firebase lags behind on the desktop, however. Although macOS support is rapidly catching up, full Windows support is a glaring omission for most Firebase features. This means that if your platform targets Windows, you will need to implement the client functionality manually using Firebase's web APIs and wrappers, or look for another solution.
Our company had been creating small business applications since the 1980's, when we used DBase IV (don't laugh... that's what was available). Then, we got more "sophisticated" with Microsoft Access. Clearly, we would always be limited with what we can do with those two programs. By accident, during an Internet search, we saw and ad for Alpha Anywhere (back then, it was called Alpha V). After working with the 30 free trial for just two weeks, we retired Access, for good. The best part was Alpha's flexibility in its use of "back end" data tables. That allowed us to use existing Access tables as we redesigned the front-end program (Alpha ships with its own DBF system, but we prefer SQL-Based tables). You can choose, SQL Server, MySQL, Oracle, Access, Paradox (actually, too many to name) for your tables. You can even create links to Excel spreadsheets or QuickBooks Tables. It's outstanding!
Alpha allows developers to create very large and very complex programs. However, it's also a great choice for RAD (Rapid Application Development) for those who need to be up and running quickly or for less experienced programmers. Actually, the interface truly allows for "codeless" development of your application (more on that later). That means you can design a fully functional application, without typing a single line of code. They have some examples on their website.
My favorite part of Alpha is that it is constantly adding features and functions that allow us to do more with our applications. In fact, one of my biggest problems is that I need more time to learn and practice the added features as fast as they are introduced
Prior to Alpha Anywhere, we never considered creating/developing "mobile" applications (for tablets, smartphones, etc.). Alpha created a unique "panel" system that makes those application work great... and allows for the design of very sophisticated Apps.
Analytics wise, retention is extremely important to our app, therefore we take advantage of the cohort analysis to see the impact of our middle funnel (retargeting, push, email) efforts affect the percent of users that come back into the app. Firebase allows us to easily segment these this data and look at a running average based on certain dates.
When it comes to any mobile app, a deep linking strategy is essential to any apps success. With Firebase's Dynamic Links, we are able to share dynamic links (recognize user device) that are able to redirect to in-app content. These deep links allow users to share other deep-linked content with friends, that also have link preview assets.
Firebase allows users to effectively track events, funnels, and MAUs. With this simple event tracking feature, users can put organize these events into funnels of their main user flows (e.g., checkout flows, onboarding flows, etc.), and subsequently be able to understand where the drop-off is in the funnel and then prioritize areas of the funnel to fix. Also, MAU is important to be able to tell if you are bringing in new users and what's the active volume for each platform (Android, iOS).
Attribution and specifically multi-touch attribution could be more robust such as Branch or Appsflyer but understand this isn't Firebases bread and butter.
More parameters. Firebase allows you to track tons of events (believe it's up to 50 or so) but the parameters of the events it only allows you to track 5 which is so messily and unbelievable. So you're able to get good high-level data but if you want to get granular with the events and actions are taken on your app to get real data insight you either have to go with a paid data analytics platform or bring on someone that's an expert in SQL to go through Big Query.
City-specific data instead of just country-specific data would have been a huge plus as well.
It is simple to use overall, the console's main menu is divided into Develop, Quality, Analytics and Grow - which have further subdivisions by their set of features and tools. Develop and Quality are relevant for product and tech. Analytics is relevant for product, analytics and Grow is relevant for marketing. This makes the overall use very easy.
Our analytics folks handled the majority of the communication when it came to customer service, but as far as I was aware, the support we got was pretty good. When we had an issue, we were able to reach out and get support in a timely fashion. Firebase was easy to reach and reasonably available to assist when needed.
Alpha Anywhere is a full-stack IDE. It’s no code and low code, but you can also custom code if you need to. About 10% of our application is no code. 80% is low code and 10% is custom code.
Before using Firebase, we exclusively used self hosted database services. Using Firebase has allowed us to reduce reliance on single points of failure and systems that are difficult to scale. Additionally, Firebase is much easier to set up and use than any sort of self hosted database. This simplicity has allowed us to try features that we might not have based on the amount of work they required in the past.
Allows for a great return on investment since you can quickly become very productive and complete more projects and applications in a shorter period of time with hand coding and the normal programming headaches of PHP, C#, Angular, etc.
You can afford to take on more and smaller projects since they will require far less time to complete than more traditional development environments.
Alpha Anywhere is continuously updated coming out with new features and capabilities on essentially a daily basis. Continuous improvement and frequent updates allows you to always stay ahead of the curve and competitors.
Alpha Anywhere allows you to offer lower cost solutions that will be completed in less time and that will be much easier to support and maintain.
Makes building real-time interfaces easy to do at scale with no backend involvement.
Very low pricing for small companies and green-fields projects.
Lack of support for more complicated queries needs to be managed by users and often forces strange architecture choices for data to enable it to be easily accessed.
