AMI Enterprise Intelligence vs. Comscore Ad Metrix

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AMI Enterprise Intelligence
Score 9.5 out of 10
N/A
AMI Enterprise Intelligence is a marketing and strategic intelligence platform developed by French company AMI Software and acquired with the company in May 2015 by Bertin IT, of the CNIM Group. The solution is designed to enable companies to exploit Big Data in order to anticipate changes in their environment - competitive, technological and legal - and to identify new development prospects.N/A
Comscore Ad Metrix
Score 8.0 out of 10
N/A
Comscore offers marketing intelligence platform Ad Metrix to complement their digital marketing analytics offerings.N/A
Pricing
AMI Enterprise IntelligenceComscore Ad Metrix
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AMI Enterprise IntelligenceComscore Ad Metrix
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
AMI Enterprise IntelligenceComscore Ad Metrix
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Best Alternatives
AMI Enterprise IntelligenceComscore Ad Metrix
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
Talkwalker
Talkwalker
Score 8.6 out of 10
Talkwalker
Talkwalker
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AMI Enterprise IntelligenceComscore Ad Metrix
Likelihood to Recommend
-
(0 ratings)
7.0
(4 ratings)
Support Rating
-
(0 ratings)
8.0
(1 ratings)
User Testimonials
AMI Enterprise IntelligenceComscore Ad Metrix
Likelihood to Recommend
Bertin IT - CNIM Group
No answers on this topic
Comscore
Ad Metrix is well suited for teams that are directly tied to sales teams as well as teams that use DMP and other platforms to help target and retarget specific users for ads or site visits/views.
It may not be as useful if the organization is not targeting specific users or isn't interested in their consumption habits and what competitors are focusing on.
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Pros
Bertin IT - CNIM Group
No answers on this topic
Comscore
  • Site Analytics data - ComScore puts all of the stats you need in an easy to read dashboard. I don't need to search around like I do in Google Analytics to find out who is visiting my client's site, where they are browsing, how long they are engaging with the content. It's also really easy to integrate conversion data alongside website analytics. The webpage heat maps are also an awesome way to look at where people are engaging with the client's webpages.
  • Infographics, charts - I love how easy it is to pull a client ready chart that I can insert into a presentation for the client to show various stats pertaining to their campaigns (e.g. most visited pages, most viewed videos, MoM stats on orders/revenue/average order value.
  • Report Builder - Makes it simple to pull reports on site analytics that I can easily add filters to. I can get all the data I need in one report. I do a lot of presentation building for the clients on a monthly basis. This makes it more efficient for me to pull out sharable insights.
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Cons
Bertin IT - CNIM Group
No answers on this topic
Comscore
  • Deeper measurement in mobile, social and SVOD/OTT
  • Major networks are not included (e.g. Turn DMP)
  • Reach/frequency tool only allows for input of demo guarantee targeting
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Support Rating
Bertin IT - CNIM Group
No answers on this topic
Comscore
The staff is available pretty quickly for questions, but are not really around in-person to meet with me and my team. They are able to solve my problems online and do work sessions as needed via skype.
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Alternatives Considered
Bertin IT - CNIM Group
No answers on this topic
Comscore
They're both fairly similar in relaying data for us on our viewers. We've used comScore longer and are able to compare specific data to one another as well as competitor sites
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Return on Investment
Bertin IT - CNIM Group
No answers on this topic
Comscore
  • I have not used the tool long enough to determine myself, but my understanding is the team has been able to drive growth and sales significantly through the use of the tool.
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ScreenShots