New York-based Animoto offers their video editing platform supporting individual video creators and businesses with different tiers of service up to their business plan for marketing teams wishing to create high quality to distribute across social media sites.
$0
per month
Descript
Score 8.9 out of 10
N/A
Descript is a collaborative audio/video editor, from the company of the same name in San Francisco, that works like a doc. It includes transcription, a screen recorder, publishing, full multitrack editing, and AI tools.
Animoto is great for small to mid-sized business looking for control over their own video marketing. Allows someone with initiative and "scrapbooking mentality" to create professional-looking videos with ease. If you have even the smallest of marketing budgets, Animoto is perhaps the most worthwhile investment--that is, if you're able to get decent photographs or video clips to build from.
Transcription of internal presentations and web conferences. It's great for capturing and transcribing the audio from presentations, demos, etc. which can then be used to develop training materials, blog posts, etc.
Podcasts. Makes it really easy to record, edit, and publish video or audio podcasts.
Promotional videos. Streamlines and accelerates the process for developing videos.
Great visual tool that lets you intelligently communicate what you are seeking to explain to your audience. More features I might suggest would be anything that makes it more interactive with the viewer in real-time.
It's pretty user friendly, has a easy-moderate learning curve. However during updates they do change the features in different panes / sections that make them harder to find. The text editor is near perfect, some of the other tools such as colour, templates, audio etc. are arranged in a slighlty less intuitive manner
We haven't actually needed much support so that in itself says a lot about the software. It was easy to use and had great tool tips that guide you through the tool so you don't even need to reach out to support. There are help files that are there when needed, and some of these are helpful to us as well because again, we didn't have to reach out and wait for support.
We had invested in making our own videos using YouTube, and even Camtasia. But they were still us interpreting on behalf of our audience which took forever. Once we found Animoto, it was so much easier to upload the pics our audience would send us. From there we had a 100% positive response, that we had indeed captured what they were trying to say.
Descript is by far superior to the other editing software you can get on Apple computers. It's able to do a lot more and really save us tons of time. Other Adobe apps are great, but take a while to learn. Descript is very user-friendly, making it easy to start from day one with very little training.
I can get video completed much more quickly and cheaply
We can produce more video content because of the speed with which we can have a finished product
We can have shorter timelines for example I record on Monday and we publish on Tuesday which wouldn't be otherwise possible with other methods I've used
