Anygrowth vs. Apollo.io

I think it is convenient that Apollo.io offers many different features from prospecting, sequencing, analyzing and organizing all in one platform. It does a great job at making our workflow more efficient and keeping everything organized under one platform. My SDRs think it is a user-friendly tool in terms of finding new prospects and putting them into sequences. Being able to analyze our open rates, click rates, response rates, sentiment, deliverability scores, etc. have been very helpful in improving our messaging, times for outreach and connects.

Incentivized

• Sequencing automated email campaigns for outbound prospecting (BD Function).
• Integrating with Sales Navigator to help me find emails/phone #' numbers/"add to sequence" while prospecting. It's easy and seamless to find & then load contacts into Cadences.
• Integration with Salesforce is a huge plus. Allows me to not worry about logging anything, but the executive team can see my activity & what is going on (emails going out, responses I get, etc.).
• The analytics on the outreach data is always helpful as well (open rates, click rates, etc.).

Incentivized

• Credit usage is not always clear, we've done actions and then been surprised by the credit usage, so having more clarity on this BEFORE the credits are used up would be great.
• LinkedIn steps are not ideal, there's no automation and does nothing to speed up or help with that step, this really is an email platform, not for social media.

Incentivized

Generally quite a reliable tool with decent data quality/availability. Pricing works well for our team and our use case

Incentivized

It has many features and you can tailor messaging and list building to be as simple or as detailed as you want it. Also it stretches from every industry so it's highly versatile. Whether you want to do just cold call sequences or a mix between every channel. The interface is also very user friendly.

Incentivized

The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.

Incentivized

Major differentiator is the cost and accuracy of data. While other tools solves the purpose too, Apollo.io in specific gives better data which is more accurate and cheaper. They also have a startup program which gives 50% discount to startup’s with less employees which supports them. Haven’t seen such offer on other tech stacks

Incentivized

• It provides more opportunities to gather more clients.
• It gives more results and better results in targeting our sales.
• It is a more effective way to provide information to a large number of potential clients about the events/ projects the company is offering.

Incentivized