Appcues vs. Fin

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Appcues
Score 7.6 out of 10
N/A
Appcues is online software for creating in-product experiences such as user onboarding, feature announcements, etc. without writing any code. (The vendor believes it's the non-technical people who oftentimes have the best information about a software user's needs and desires.) The goal of using Appcues is to improve product engagement within the user's own customer base.
$299
per month/billed monthly
Fin
Score 8.8 out of 10
N/A
Fin is an AI Agent for customer service. It automates complex queries, improves resolution times, and delivers consistently high-quality support at scale.
$0.99
one-time fee per outcome
Pricing
AppcuesFin
Editions & Modules
Essentials
$299
per month/billed monthly
Growth
$879
per month/billed annually
Enterprise
Contact sales team
Fin with your current helpdesk
$0.99
one-time fee per outcome
Copilot add-on
$35
per month per user
Pro add-on
$99
per month For analysis of 1,000 conversations
Fin with Intercom’s Helpdesk
from $39 + $0.99 per Fin outcome
per month per seat
Offerings
Pricing Offerings
AppcuesFin
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsFin comes with a 90-day money-back guarantee. Here's how it works: Intercom states that users who sign up for the Fin Guarantee Success Program and do not achieve at least a resolution rate of 65% will be paid $1M. This program is designed for high volume customers. Eligibility criteria: High volume customers (over 250k monthly conversions) in North America and Europe. Intercom states that phase one of this program will admit customers on Intercom Helpdesk or Zendesk.
More Pricing Information
Community Pulse
AppcuesFin
Considered Both Products
Appcues
Chose Appcues
It has a much, much better user interface, better customer care, and of course better pricing. This along with the fact that they were very accommodating for our use case ensured we went ahead with Appcues.
Chose Appcues
Most of these tools all promise the same thing and have similar directions. I think that Appcues is great if the budget is there and not going to be a problem. Where it really shines is it's customization and easy-to-use interface that truly makes the experience very smooth. …
Chose Appcues
We took a demo for Whatfix but thought them nowhere to be close to Appcue's functionalities. Even though I want more theming options in Appcues, it still has more variety than Whatfix. Also, to make changes to flows, Appcues is more nimble, and you can preview the resultant …
Chose Appcues
One of the things we really loved about Appcues that ultimately led us to go with them is that it has a two-way integration with Heap Analytics. We are big fans of Heap, so being able to create user segments in Heap and push them over to Appcues to show modals to was a huge …
Chose Appcues
We looked at WalkMe a while back when we started looking for a solution, but Appcues at that time made it significantly easier to use and implement. I haven't evaluated WalkMe recently, but I'm sure they've come a long way, just as Appcues has.
Chose Appcues
Appcues is much more affordable than Walkme and Pendo from our research. We were previously using Intercom, however Intercom was designed more for purely in-app messaging rather than actually providing flows and cues guiding users throughout an app. We also received lots of …
Fin
Chose Fin
In personal preference, I would always pick Fin over any of the aforementioned products. For me, it's its easier to set up, very intuitive interface, amazing workflow builder and one of the most important parts it stands out above all, is the team behind Fin. Success and …
Chose Fin
We used a much older version of Zendesk six years ago, so the AI features didn't exist back then—which makes it pretty hard to compare. In any case, I immediately found Intercom simpler, more intuitive, and more professional, with features the other platform didn't offer. …
Chose Fin
Fin completely surpasses our old system for support requests. Not only can we get granular data for each customer interaction, but we also now have access to top-quality metrics and reporting. The integrative nature of Fin also made it easier to transition platforms by simply …
Chose Fin
Both are quite similar, and we use both (Fin in Intercom, Chatbase in our custom in-app bot).
Chose Fin
Forethought AI Agents, by Zendesk, Freddy AI for CX and HubSpot Service Hub
Chose Fin
We selected Intercom over Zendesk as AI was ready to use and Zendesk did not have such features. Overall it was the right decision and everything including the switch to intercom went quite well.
Chose Fin
The choice was made before I joined the company, but we've evaluated the usage and purpose of Fin across the years and are still happy with our choice.
Chose Fin
Fin far surpasses these other options in platform features and capabilities. Fin allows for side-by-side use by both the Marketing and Support teams, while none of the other similar products did that well. Most platforms are designed for one or the other, not both.
Chose Fin
Since I have worked for the company, we have not used other tools that are similar.
Chose Fin
Our previous support platform didn't offer an AI agent (they used it internally for their own tickets, but there were delays with shipping it to their users, i.e., us, so we migrated to Intercom). Our colleagues from different brands within our own company demoed a different …
Chose Fin
There are so many AI platforms available, and you could theoretically build a system using the available AI API's from any of the big platforms. However, I dont think it's as easy as this. Intercom is deliberately built for customer service, the features they are releasing a …
Chose Fin
Fin by Intercom vs. Zendesk/Salesforce - Fin by Intercom is often cheaper at low-to-mid volumes because it has a lower base platform fee (starting around $29–$39/seat). However, Zendesk AI and Salesforce Agentforce can be more predictable for massive enterprises because they …
Chose Fin
We use Fin because we already use Intercom, and it was easy to train on and implement, given our current use of Intercom.
Chose Fin
I have only used the free versions of ChatGPT and Claude but I will say that Fin by Intercom AI is built specifically around our data that we give it access to, so its going to be a lot much accurate and safer for an organization to use. We have been happy Fin by Intercom users …
Chose Fin
We decided on Fim due to the ease of creation and integration, as well as its better-developed support.

Decidimos pelo fim pela facilidade na criação e integração Assim como, um suporte melhor desenvolvido
Chose Fin
Fin beat out our competitors in price, accuracy, ease of set-up/training, and also allowed us a free demo environment during the exploratory phase without needing to sign anything.
Chose Fin
Granted I think both Zendesk and Salesforce are very good tools, I still think that Fin by Intercom is the best I've used. Salesforce can be very laggy at times, and there's nothing that can be done about it. The interface is clunky. Zendesk is coming in at a real close second, …
Chose Fin
Huge difference: Crisp is immature yet can't read images or send images; the workflows are broken and cannot be relied upon. The agent breaks in between and is yet way behind. It need a lot of work yet and will be good to go in an year or two.
Chose Fin
Although we have not utilised a specific chat box like Fin before in other websites, we have used ChatGPT and Claude within our general work. Our Product and Engineering team make use of Devin within Azure Dev Ops to support with their work. However, Fin is the most suitable …
Chose Fin
We were already using Intercom as our support ticket software and Intercom's Fin was the next logical upgrade - so it was an easy transition.
Chose Fin
Fin AI is way better than those above I've tried in my career. Easier to train and manage.
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AppcuesFin
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User Ratings
AppcuesFin
Likelihood to Recommend
7.7
(0 ratings)
8.8
(0 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(0 ratings)
Usability
-
(0 ratings)
8.2
(0 ratings)
Availability
-
(0 ratings)
9.1
(0 ratings)
Performance
-
(0 ratings)
9.1
(0 ratings)
Support Rating
-
(0 ratings)
6.3
(0 ratings)
Online Training
-
(0 ratings)
7.4
(0 ratings)
Implementation Rating
-
(0 ratings)
6.6
(0 ratings)
Product Scalability
-
(0 ratings)
9.1
(0 ratings)
User Testimonials
AppcuesFin
Likelihood to Recommend
[Appcues] is a great service for self learning a software to train people a software and to beta test software applications. I see lots of possibilities for training that people who are not great with technology using Appcues but still the pricing is not the best in the other services in the digital adoption space
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Fin is fantastic at answering simpler inquiries, where the range and types of questions are easier to categorize. Thereby reducing the subset of possible answers. Where it has shown great improvement - but still needs more improvement - is by becoming a true Agentic AI support engineer that is capable of answering more technically nuanced questions. Our product has a lot of variables used for troubleshooting that cannot be adequately captured in documentation. Even though we provide thousands of pages of spec docs, each issue is unique. Training and empowering Fin to be as good as a Level 1 support engineer is still very challenging.
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Pros
  • Appcues makes the setup process extremely simple. Rather than having to build all of the cues and flows into our app, we simply installed the Appcues code which essentially lays over top our app and allows us to build any new flows we'd like and push them live without having to consult our engineers.
  • Appcues provides a variety of cue options to display to users. There are tooltips, slide outs and full modals. This allows us to target users on different pages without being too invasive.
  • Their targeting and reporting is also superb. We're able to show flows to certain users based on URL paths and other actions they've taken within our app. We can also see some great reports of users who have completed our flows and metrics on where they stopped if they did not complete a flow.
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  • Serves as the first point of interaction.
  • Answers questions based on the knowledge base.
  • Tries to suggest a solution for reported issues (in some cases).
  • Gives the option to improve its answer.
  • Learns from other conversations and replies by humans.
  • Understands other languages.
  • Interprets images (somewhat).
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Cons
  • There are certain limitations of where tooltips can be placed, depending on the application is built.
  • The way 'appcues' are organized in the management console can be a little more user-friendly.
Read full review
  • It seems some users really struggle to figure out how to escalate to a human (especially through email).
  • Not excited about how "soft" resolutions still count as resolutions and are paid for. Though some abandoned cases appear to be able to be concluded as "the user got the answer they needed", there are others where they clearly didn't, because they just open up another chat (or even more), trying to get more info. This pads the resolution stats and makes it seem more effective than it actually is.
  • Cost -- Fin is quite expensive. It helps us with scaling coverage, but we're not really saving money.
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Likelihood to Renew
No answers on this topic
We have been and will be continuing our journey with Intercom and nothing too concerning has happened that I have experienced or heard of that has us on the edge yet. If it ever happens it will be something along the lines of "Outgrowing" the use of need of the platform.
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Usability
No answers on this topic
The platform is overall clear and intuitive. As with any new platform, there's a learning curve, but that wasn't an issue for our team (and it shouldn't be an issue for others). Fin options are scattered across several submenus, and I'd like them grouped together, but I also like having all those training-related tabs open at all times, so it's not much of a real issue for me.
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Reliability and Availability
No answers on this topic
always there
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Performance
No answers on this topic
Fin is super quick and top notch.
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Support Rating
No answers on this topic
I can get help by asking Fin questions about itself. It answers accurately, citing its own Help Center resources with visuals. It can reason and dialogue well. But when it comes to getting human support for Fin, it is not as quick. It can sometimes take a few days. They are polite and well-meaning. Some things aren't their fault (product limitations), but there was one occasion where something took a long time to resolve with lots of back and forth but it was I who found out the error in the end that they missed, so they didn't really help resolve it.
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Online Training
No answers on this topic
It was great. We were able to walk through step by step and get our questions answered along the way.
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Implementation Rating
No answers on this topic
The implementation was surprisingly easy but we are having to adapt from our old process to work well with Intercom.
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Alternatives Considered
We took a demo for Whatfix but thought them nowhere to be close to Appcue's functionalities. Even though I want more theming options in Appcues, it still has more variety than Whatfix. Also, to make changes to flows, Appcues is more nimble, and you can preview the resultant changes in seconds.
Read full review
Fin completely surpasses our old system for support requests. Not only can we get granular data for each customer interaction, but we also now have access to top-quality metrics and reporting. The integrative nature of Fin also made it easier to transition platforms by simply integrating with the previous system.
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Scalability
No answers on this topic
The product is very scalable and has helped us scale our user base and onboard 10x the users in just one month. We couldn't have done it without Fin
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Return on Investment
  • Helped us increase user engagement within our product.
  • Has helped us increase the number of users actually reading important information vs. us emailing them.
  • Has helped us increase conversions of our trials to sign ups by helping our users see the value of our product more quickly.
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  • New role opportunities — Using the “Fin-first” approach has reduced the workload for our Tier 1 team, giving them more time to focus on their own career growth. It’s also opened the door to a dedicated, AI-focused role, where a team member regularly reviews Fin’s answers and makes updates to help it perform even better.
  • Enabling Fin has also reduced our response time and allowed us to meet SLA's.
Read full review
ScreenShots

Fin Screenshots

Screenshot of the interface to customize Fin's tone of voice, teach it support knowledge and policies, and configure how it handles complex tasks in over 45 languages.Screenshot of Fin handling a complex query. Fin can securely retrieve data and take action in external systems like Shopify, Stripe, and Salesforce.Screenshot of Fin works across phone, email, chat, Slack, and more so every customer receives accurate, personalized responses, wherever they reach out.Screenshot of some procedures to train Fin to handle queries with multiple steps, business logic and third-party systems from start to finish. Natural language instructions can be combined with deterministic controls to create powerful Procedures that follow exact rules when needed.Screenshot of the dashboard to monitor and evaluate quality against standards across both Fin and human conversations.Screenshot of the dashboard to monitor, analyze, and optimize Fin by spotting trends, filling content gaps, and fixing quality issues topic by topic.