TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Appcues

    Score7.8 out of 10
    N/AAppcues is online software for creating in-product experiences such as user onboarding, feature announcements, etc. without writing any code. (The vendor believes it's the non-technical people who oftentimes have the best information about a software user's needs and desires.) The goal of using Appcues is to improve product engagement within the user's own customer base.

    $299

    per month/billed monthly

    ReferenceEdge

    Score10 out of 10
    N/ASince 2003, Point of Reference has helped companies leverage customer advocates to fuel business growth and fortify brands. They present technology, domain expertise and supplemental staffing solutions that organize and optimize authentic customer voices. Their product ReferenceEdge is a reference management system. Each component addresses a specific program pain point such as recruiting, data maintenance, customer reference lead generation, customer rewards and metrics.

    $4.50

    per month per user

    Pricing
    AppcuesReferenceEdge
    Editions & Modules
    Essentials
    $299
    per month/billed monthly
    Growth
    $879
    per month/billed annually
    Enterprise
    Contact sales team
    No answers on this topic
    Offerings
    Pricing Offerings
    AppcuesReferenceEdge
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    AppcuesReferenceEdge
    Considered Both Products
    Appcues
    No answer on this topic
    Point of Reference
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    5 Answers
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    5 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    AppcuesReferenceEdge
    Brand Advocacy Tools
    Comparison of Brand Advocacy Tools features of Appcues and ReferenceEdge
    Feature
    Appcues
    -
    Ratings
    ReferenceEdge
    10.0
    1 Ratings
    41% above category average
    Referral Management00 Ratings10.01 Ratings
    Rewards Program00 Ratings10.01 Ratings
    Reference Request Automation00 Ratings10.01 Ratings
    Best Alternatives
    AppcuesReferenceEdge
    Small Businesses
    Pendo.io
    Score8.5 out of 10
    No answers on this topic
    Medium-sized Companies
    Whatfix
    Score10 out of 10
    Influitive
    Score8 out of 10
    Enterprises
    Whatfix
    Score10 out of 10
    Influitive
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    AppcuesReferenceEdge
    Likelihood to Recommend
    7.7
    (7 ratings)
    10.0
    (1 ratings)
    User Testimonials
    AppcuesReferenceEdge
    Likelihood to Recommend
    Appcues
    It is well suited for SaaS products or services that have a highly complex user interface. Through Appcues, you can ensure that people discover all the existing and new features and make them understand the value of your product as soon as possible to address the evergreen issue of churn. But if your user interface is really messed up, you should change the product itself instead of using a tool like Appcues to explain everything on the screen.
    Incentivized
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    Point of Reference
    Absolutely the best for managing customer references/ advocacy. Comprehensive functionality and attentive and responsive support model, and they don't charge extra to use value-add functionality, such as the automated check-in on reference status, contacts, etc. They know this field and need thoroughly and have thought of everything. Native to Salesforce streamlined deployment and up-leveled cross-company support, and also were my full partner in educating me on how to use Salesforce reporting, which is a valuable professional advantage.
    Incentivized
    Read full review
    Pros
    Appcues
    • As a whole, Appcues is very easy to use.
    • You can build templates to easily style future modal windows and tooltips.
    • They have great customer service! Any time I've had a question our support rep always gets back to me with solutions.
    Incentivized
    Read full review
    Point of Reference
    • Simplifies and streamlines complex matrixed customer information
    • Enables strategic engagement through easy access to customer reference accounts, contacts, content, and activities they've participated in as well as are interested in participating in
    • Cross-company adoption and visibility through native Salesforce integration
    • Load balancing and protection from over-use/ burnout - critical.
    Incentivized
    Read full review
    Cons
    Appcues
    • We were extremely surprised that there are not any Appcues used in Appcues. The app is pretty easy to use, once you figure out how to use it. There were not any type of tutorials when we logged in that quickly walked through how to setup a flow.
    • Appcues has lots of support articles, however they are almost so numerous that it was hard to find simple onboarding documentation that we found useful.
    • The different tooltips and product actions are great, but being able to customize the different cues a little bit more by changing sizes and aspect ratios could be an improvement.
    Incentivized
    Read full review
    Point of Reference
    • Ability to pre-populate a 'win wire' with deal info from SF. I believe this is being developed now.
    • Standard organization of 'attributes' so it's easier to break out that report column into per-attribute columns.
    • I like that they have an active Trello board for user suggestions and incorporate requests with each update.
    Incentivized
    Read full review
    Alternatives Considered
    Appcues
    It has a much, much better user interface, better customer care, and of course better pricing. This along with the fact that they were very accommodating for our use case ensured we went ahead with Appcues.
    Incentivized
    Read full review
    Point of Reference
    We also evaluated ReferenceView from ROInnovation/ Upland. ReferenceEdge from Point of Reference was lower cost for complete functionality, plus their ongoing support model is second to none. SlapFive has great video functionality, which we may use at some point, but isn't a customer reference/ advocacy management platform. And its comprehensive marketing functionality was more than our team needed. ReferenceView was a failure, unfortunately. Way more expensive. limited functionality, and an abysmal support model.
    Incentivized
    Read full review
    Return on Investment
    Appcues
    • Appcues has allowed us to quickly deploy user help features that target specific users, audiences, even customers with very little effort.
    • Appcues has helped gain user traction by providing helpful tooltips, tours, and other rich content, reducing the first-time user learning curve.
    Incentivized
    Read full review
    Point of Reference
    • Faster access to critical customer references
    • 360 degree view of customer engagement
    • Full visibility through comprehensive pre-built reports
    Incentivized
    Read full review
    ScreenShots