14 Ratings
This review does not include a rating.
14 Ratings
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Score 7.3 out of 100
This review does not include a rating.

Attribute Ratings

    Likelihood to Recommend

    8.0

    Apple iAd

    80%
    3 Ratings

    Digital Turbine

    N/A
    0 Ratings

    Likelihood to Recommend

    Apple

    I think iAd works best when it's possible to create a fresh immersive experience. If you're only using the platform to repurpose content a user could easily find elsewhere, it may not be worth their time or yours. If the product or message supports development of content that provides value, entertainment or otherwise, for a user, the platform offers ample opportunity
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    Digital Turbine

    No answers on this topic

    Pros

    Apple

    • Animations with great performance
    • Better integration with Apple ads platform
    • The workflow is really straightforward and the learning curve is basic
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    Digital Turbine

    No answers on this topic

    Cons

    Apple

    • There were certain features of the mobile devices we weren't able to access, such as vibration, which could've enhanced the overall user experience.
    • The development process could've been more streamlined for creatives and marketers not intimately familiar with the platform.
    • More functionality in the initial banners could've resulted in increased engagement.
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    Digital Turbine

    No answers on this topic

    Pricing Details

    Apple iAd

    Starting Price

    Editions & Modules

    Apple iAd editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      No setup fee

      Additional Details

      Digital Turbine

      Starting Price

      Editions & Modules

      Digital Turbine editions and modules pricing
      EditionModules

      Footnotes

        Offerings

        Free Trial
        Free/Freemium Version
        Premium Consulting/Integration Services

        Entry-level set up fee?

        No setup fee

        Additional Details

        Alternatives Considered

        Apple

        In some instances, we developed an experience for AdMob simultaneously with our iAd experience, working with both teams on a daily basis. While the Google team was skilled, receptive and helpful, Apple device functionality was broader and thus allowed for a little more imagination in bringing intuitive relevance to the creative content we developed
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        Digital Turbine

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        Return on Investment

        Apple

        • We could deliver more, so it helped improve the business
        • Clients got more with better results, since it's a Apple solution so it prevents possible bugs
        • Since it's easy to learn, every developer and designer could help us in the process
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        Digital Turbine

        No answers on this topic

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