AppLovin Exchange (ALX) vs. Chartboost vs. Shareaholic

AppLovin is particularly well suited for gaming campaigns where it is really hard to reach users and you need formats like the rewarded video to keep users engaged with your ad. I would not recommend it for branding campaigns as their formats are more performance-focused and the inventory is expensive so unless you are trying to reach the desired CPA, it would not be worth it to pay that much for ad placement.

Incentivized

Chartboost is a powerful advertising platform, ideal for game app advertisers and publishers to help them better monetize their app.

Incentivized

This is a great tool to use for content sharing and link building. So if either of those are part of your digital marketing strategy, which they should be, Shareaholic may be beneficial for your business

Incentivized

• ROI
• Growth
• Monetization

Incentivized

• It is completely easy to set up and use.
• Create advertising and campaigns.
• simple interface.
• customizable.
• Ads can be used for cross-selling.

Incentivized

• Great editorial staff, great content!
• Clean website, easy to navigate.
• Very high domain authority, great for link building.

Incentivized

• Their support is very slow.
• Inventory prices can be a bit high.
• They need better anti-fraud controls.

Incentivized

• It is a very effective platform at low cost.

Incentivized

• The home page could offer some more direction/explanation of what Shareaholic is all about.

Incentivized

In terms of co-creation, the process of working with Shareaholic was easy and pleasant. Furthermore, the design of their site is clean and modern. The Shareaholic team is also active on social media, a quality I like to look for when targeting products for content collaboration

Incentivized

AppLovin has been a great partner for us. We have used them through our DSP and gotten great results with them. Their focus is on monetizing publishers' inventory and they could put more resources into their standalone service as an SSP to make sure DSPs can consider them strategic partners for the long term.

Incentivized

AppLovin's support team is their weakest point. They are not very responsive and they tend to provide solutions that do not fix the problem. It seems like they will only be proactive if you are a very big client and by doing that they are preventing the rest of the client base from increasing spend on their platform and growing their accounts

Incentivized

Of all of the competitors above, AppLovin is the one that is more focused on gaming and that has a better pool of users in terms of conversion rate. While PubMatic and Magnate offer better solutions for CTV, AppLovin is better than InMobi and MoPub regarding in-app formats and inventory.

Incentivized

Chartboost is a mobile-only advertising platform that focuses on gamers. Game publishers choose Chartboost to keep track of their user base.

Incentivized

• It has had a positive impact on my business objectives
• It has helped me grow exponentially
• It has provided a way for me to expand my business

Incentivized

• Gives publishers access to a broad gaming audience.
• It is a platform that focuses on gamers.
• Allows easy setup of ads and campaigns.
• Chartboost allows you to control ads.

Incentivized

• We got a great backlink from collaborating with Shareaholic, which improved our organic online rankings, and hopefully also led to an increase in client contact and retention.

Incentivized