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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Ataccama ONE

    Score8.9 out of 10
    N/AAtaccama is a data quality platform handling data parsing, standardization, cleansing and matching, and data profiling.N/A

    Synthio

    Score9 out of 10
    Enterprise companies (1,001+ employees)
    Synthio is Data as a Service software that automates the cleansing, standardization, and synthesis of data to make it actionable for immediate use. From merging non-standard or free-form data into a single usable dataset, to deduplication, standardization, strategic augmentation, or simply understanding more about data through a data health analysis, the vendor says their solution meets every data need of the modern marketer. Additionally, the vendor says they even have an automated tool that…N/A
    Pricing
    Ataccama ONESynthio
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Ataccama ONESynthio
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details
    More Pricing Information
    Features
    Ataccama ONESynthio
    Prospecting
    Comparison of Prospecting features of Ataccama ONE and Synthio
    Feature
    Ataccama ONE
    -
    Ratings
    Synthio
    9.7
    2 Ratings
    23% above category average
    Advanced search00 Ratings10.02 Ratings
    Identification of new leads00 Ratings10.02 Ratings
    List quality00 Ratings9.02 Ratings
    List upload/download00 Ratings10.02 Ratings
    Ideal customer targeting00 Ratings9.02 Ratings
    Load time/data access00 Ratings10.02 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of Ataccama ONE and Synthio
    Feature
    Ataccama ONE
    -
    Ratings
    Synthio
    9.3
    2 Ratings
    18% above category average
    Contact information00 Ratings9.02 Ratings
    Company information00 Ratings9.02 Ratings
    Industry information00 Ratings10.02 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of Ataccama ONE and Synthio
    Feature
    Ataccama ONE
    -
    Ratings
    Synthio
    9.4
    2 Ratings
    23% above category average
    Salesforce integration00 Ratings10.01 Ratings
    Company/business profiles00 Ratings9.02 Ratings
    Data hygiene00 Ratings9.02 Ratings
    Automatic data refresh00 Ratings10.02 Ratings
    Filters and segmentation00 Ratings9.02 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of Ataccama ONE and Synthio
    Feature
    Ataccama ONE
    -
    Ratings
    Synthio
    9.0
    2 Ratings
    19% above category average
    Append emails to records00 Ratings9.02 Ratings
    Best Alternatives
    Ataccama ONESynthio
    Small Businesses
    No answers on this topic
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    No answers on this topic
    Clay
    Score9.3 out of 10
    Enterprises
    Informatica MDM & 360 Applications
    Score5.4 out of 10
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Ataccama ONESynthio
    Likelihood to Recommend
    7.0
    (2 ratings)
    9.0
    (2 ratings)
    Usability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Ataccama ONESynthio
    Likelihood to Recommend
    Ataccama
    Usage for enterprise wide data management and governance across wide range of user group. Ataccama ONE enables achieving higher data quality amongst the data products. It is a powerful platform that supports integration of several checks on different data sets that can be also consolidated in reports later on. Data discovery works quite fast and easy.
    Incentivized
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    Synthio
    Undoubtedly this is the ideal software for the sales and marketing department, as it saves a lot of time in the search for customers and has tools that automate many processes that were previously manual. This is one of the programs we have worked with the best, that is why we recommend it.
    Incentivized
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    Pros
    Ataccama
    • It is one of the leading data quality tools in the industry, in our opinion.
    • Offers free data profiling.
    • Integrates with other tools for complete end-to-end lineage.
    Read full review
    Synthio
    • Extensive search filters
    • Email verification prior to download/charge
    • Helpful customer service who you can work directly with to pull lists. It's great to work with someone who can tell you exactly how many verified leads you could pull without having to use credits.
    Incentivized
    Read full review
    Cons
    Ataccama
    • Performance in loading
    • Reduction of pop-up messages
    Incentivized
    Read full review
    Synthio
    • Lead quality isn't always the best - as with many databases of this nature. We have to expect that we'll have a high bounce and unsubscribe rate when using these leads.
    Incentivized
    Read full review
    Usability
    Ataccama
    One of the key factors in our choice to onboard Ataccama was its usability - general end users have everything at their fingertips, it is not difficult for IT developers to setup the tool, and it has been an overall pleasure.
    Read full review
    Synthio
    No answers on this topic
    Support Rating
    Ataccama
    Support has been excellent to date - very user friendly and knowledgeable to help support our needs and issues as they arise.
    Read full review
    Synthio
    No answers on this topic
    Alternatives Considered
    Ataccama
    Ataccama ONE is a designated tool for Data quality monitoring. Supports end to end. Quite easy to deploy. Alteryx is more about coding or almost as complicated while Ataccama ONE is a bit easier to use. Different interfaces. Many views automatically available for data sets in Ataccama ONE. Output is vizualized in the tool. While more data transformation is required in Alteryx.
    Incentivized
    Read full review
    Synthio
    I feel similar about all of these list building/append services. There are good and bad aspects.
    Incentivized
    Read full review
    Return on Investment
    Ataccama
    • Less data inconsistencies in the system enable processes to run smoother without interruptions
    Incentivized
    Read full review
    Synthio
    • Positive - We've been able to append records and add them to our targeted marketing campaigns.
    • Negative - We've added some junk to our database, as a result, which has affected our deliverability rates.
    • Negative - We did get a complaint and inquiry from one particular record about sending them an unsolicited email.
    Incentivized
    Read full review
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