Auth0 vs. Google Cloud Identity

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Auth0
Score 8.0 out of 10
N/A
Auth0® is an identity solution that provides secure access to any application, for any user. Safeguarding, according to the vendor, billions of login transactions each month, Auth0 delivers convenience, privacy, and security so customers can focus on innovation. Auth0 lets users integrate authentication and authorization for web, mobile, and legacy applications, with new Fine Grained Authorization (FGA) that goes beyond role-based access control. It can authenticate users…
$23
per month
Google Cloud Identity
Score 8.7 out of 10
N/A
Google Cloud Identity is a unified identity, access, app, and endpoint management (IAM/EMM) platform that gives users access to apps with single sign-on, provides multi-factor authentication to protect users and company data, and enforces policies for personal and corporate devices and endpoints.N/A
Pricing
Auth0Google Cloud Identity
Editions & Modules
1,000 External Active Users
$23
per month
2,000 External Active Users
$57
per month
5,000 External Active Users
$114
per month
500 External Active Machines
$130
per month
10,000 External Active Users
$228
per month
20,000 External Active Users
$455
per month
50,000 External Active Users
1,138
per month
Over 50,000 External Active Users
Contact for quote
Enterprise
Contact for quote
No answers on this topic
Offerings
Pricing Offerings
Auth0Google Cloud Identity
Free Trial
YesNo
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
Auth0Google Cloud Identity
Features
Auth0Google Cloud Identity
Identity Management
Comparison of Identity Management features of Product A and Product B
Auth0
7.5
76 Ratings
8% below category average
Google Cloud Identity
9.0
1 Ratings
9% above category average
ID-Management Access Control7.970 Ratings8.01 Ratings
ID Management Single-Sign On (SSO)8.071 Ratings00 Ratings
Multi-Factor Authentication8.466 Ratings10.01 Ratings
Best Alternatives
Auth0Google Cloud Identity
Small Businesses

No answers on this topic

WatchGuard AuthPoint
WatchGuard AuthPoint
Score 9.0 out of 10
Medium-sized Companies
OneLogin by One Identity
OneLogin by One Identity
Score 9.6 out of 10
RSA Access Manager (Discontinued)
RSA Access Manager (Discontinued)
Score 10.0 out of 10
Enterprises
OneLogin by One Identity
OneLogin by One Identity
Score 9.6 out of 10
RSA Access Manager (Discontinued)
RSA Access Manager (Discontinued)
Score 10.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Auth0Google Cloud Identity
Likelihood to Recommend
7.5
(71 ratings)
8.0
(1 ratings)
Likelihood to Renew
8.2
(1 ratings)
-
(0 ratings)
Usability
7.7
(18 ratings)
8.0
(1 ratings)
Support Rating
8.2
(2 ratings)
-
(0 ratings)
Configurability
6.4
(50 ratings)
-
(0 ratings)
User Testimonials
Auth0Google Cloud Identity
Likelihood to Recommend
Okta
Great for user authentication and access priviledge management. We are using it for both our commercial and financial clients and Auth0 meets all the regulations and due diligence required to close deals with these enterprise customers. Given their tiered pricing structure, we don't see a scenario where Auth0 would not be appropriate for the solution it provides.
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Google
For example, if the system you are building is a general application service that does not primarily focus on ID management, it would be wise to use a service like Google's rather than developing your own IDaaS. While there may be cases where an IDaaS other than Google's is acceptable, Google is likely one of the best solutions when considering user recognition and ease of use. On the other hand, Gmail addresses are commonly used for other purposes, and users may not pay much attention to password management, so you should avoid using them for systems that require security. To strengthen security, you should consider making multi-factor authentication mandatory, etc.
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Pros
Okta
  • RBAC is simple, straight forward and easy to manage
  • Integrations of Social Login are simple to configure and the Auth0 documentation shows step by step how to configure it
  • Rules/Hooks provide customization to the Auth0 flow, making it a great solution to define how we allow our users to login into our applications
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Google
  • Two-factor authentication available.
  • The Google authentication method is familiar to many users.
  • It is expected that it will also support authentication methods that will become common in the future.
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Cons
Okta
  • Price point for ALL features can get a bit pricey. But they have a startup plan which helps big time. Developer plans start at $23/mo and do not include all features.
  • Actions, rules, hooks, and email customization are great features, but the UI is a bit tough sometimes, not very responsive to screen size and code editors are cut off in a difficult place to maneuver.
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Google
  • This time, I investigated it in advance, and it worked as expected, so I don't have any specific ideas for improvement.
  • Additionally, if we were using another IDAAS, it would have been beneficial to have knowledge on how to integrate it with Google tools, along with some relevant case studies.
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Likelihood to Renew
Okta
For our purposes, Auth0 is still one of the best valued RBAC platforms in the market.
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Google
No answers on this topic
Usability
Okta
It’s also convenient that Universal Login can be customized from the dashboard (branding/themes/templates) without rebuilding the whole auth UI.
It loses a few points because the dashboard and advanced configuration have a real learning curve there are many settings and moving parts, and it can feel overwhelming when you’re doing anything beyond the basics
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Google
I chose Google because I thought it would be the best fit, but I didn't fully consider other cloud platforms (Azure, AWS, etc.), so I rated it 8. We assume that current Japanese users are familiar with Google, because we feel that there are far more people with Google email addresses than those with IDs on other cloud services.
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Support Rating
Okta
There isn't a clear method to get a hold of support when trouble arises if you're on their standard plan. You can file a support ticket and they generally are responsive. I've often been able to find similar questions to the questions I've had when it comes to support in their ticket history, however, some have been closed without a satisfactory conclusion for the original poster.
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Google
No answers on this topic
Alternatives Considered
Okta
We went with Auth0 over Okta due to price concerns and the overall simplicity of Auth0. We chose Auth0 over Amazon Cognito because Cognito has very poor documentation and client library support. Auth0 offers a service that hits the sweet spot for organizations with small development teams and limited finances.
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Google
We adopted Google Cloud Identity as an additional feature because it allowed us to integrate with it using multi-factor authentication. The IBM Cloud platform remains valid, and we have no plans to discontinue its use for identity management. From the user's perspective, we simply added more authentication options. This also ensures we are prepared for future use when multi-factor authentication becomes available for user apps on the IBM Cloud.
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Return on Investment
Okta
  • SAML SSO is a breeze - this alone saves a lot of dev/support hours.
  • We are not worried by hackers and chasing security protocols and standards, I guess about half a day job of a developer.
  • Telling customers we can connect them with what ever they have whether its social / SAML / OIDC put us in flexible position
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Google
  • From a business perspective, there were two steps.
  • First, we switched from our in-house ID management system to a cloud service. This allowed us to focus our development resources on application development.
  • At the same time, we were able to localize the handling of personal information, which resulted in increased efficiency in management aspects, including handling external inquiries, and in the development of encryption.
  • The second step was adding Google Cloud Identity as an option.
  • This allows more users to easily use our services. It can be said that this has improved user convenience.
  • I expect Google to accommodate future changes in authentication requirements, such as biometric authentication.
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ScreenShots

Auth0 Screenshots

Screenshot of multi-factor authentication with Auth0Screenshot of Auth0's user interface tools. These help administrators manage user identities including password resets, creating and provisioning, blocking and deleting users.Screenshot of a view of the customer's digital experience; this includes smart recommendations based on previous behavior, an experience tailored specifically to their mobile device, and easy discovery of travel options.Screenshot of the Auth0 Identity Access Management platform, built on AWS. It is designed to deliver a universal authentication and authorization as a service for web, mobile and legacy applications.to 7000+ customers worldwide.Screenshot of Auth0’s Adaptive MFA, which is based on various types of behavioral signals, meaning the MFA step is only presented when deemed risky. This preserves the experience for the majority of users, while maintaining a strong security posture.