Authoritas vs. Yoast

I think there are a lot of better tools out there, functionality and design-wise, as well as pricing. Authoritas is a simple tool and is suitable for small businesses. If you're a more prominent company, using more enterprise tools is best. This suffices if you're looking for a tool that gives you basic data on your site.

Incentivized

Yoast Wordpress SEO Plugins is really great for any application - home pages, blogs, etc. It saves a lot of time researching keywords, but it is time-consuming crafting content, which I think is a necessary evil. I wasn't really seeing the immediate results I had hoped for, but there could be a variety of reasons for that (cookies, caches, etc.). Overall, if you have the time to dedicate and utilize the tool, it's awesome!

Incentivized

• SERP
• Keyword search intent (Is it a buying keyword research etc.)
• Visibility i.e. how may clicks can they expect from the ranking positions.
• Competition analysis unlimited!

Incentivized

• Evaluate the SEO score of any given page's content.
• Makes it simple to manage the title and description for a page (what shows up on Google search results).
• Boils down complicated topics such as canonical URLs for non-technical users.
• Easy explanations for any and all options, including why to use or not use an option.

Incentivized

• Crawling.
• Brand Mentions.
• Analysis Tools.

Incentivized

• Density: Because even the free, basic Yoast SEO tool has SO MANY FEATURES, if you're brand new to SEO as a concept/practice, you might feel a little overwhelmed at first. Just go watch the training videos!
• Bulk Title Editing: I'm sure this tool can be useful, but I've never found it to be particularly intuitive or helpful.
• Limitations: I'm grasping at straws here, but it would be nice if some of the premium (paid) features- specifically the social media previews- were available in the free version. Like I said, grasping.

Incentivized

I see no reason to discontinue using Yoast as it has been very beneficial for my website and my business.

Incentivized

It's a pretty simple dashboard. Simple UI/UX. It's not particularly fun and engaging compared to other tools out in the market, but it gets the job done. It's good for the basics only. This tool will fit your needs if you have multiple websites and or are an agency.

Incentivized

It's super easy to use. Really, it requires little-to-know tutorials or walkthroughs at all — it explains everything you need to know in the description and tooltips built straight into the tool. I've never had to google a how-to or tutorial to use Yoast — it just works, and it works well

Incentivized

There are plenty of amazing articles published on their site, however, I don't rate their actual support team as being particularly helpful. I made multiple points of contact regarding the internal link counter not working and even though they began troubleshooting I think when it became too hard it was just forgotten about and so is still unresolved.

Incentivized

I prefer SE Ranking as it tracks mobile, and has a separate competition analysis that works on old domains whereas Authoritas the site has to be live to get any results. It depends on your requirements as an agency probably does not research as much as an affiliate marketer as example.

Incentivized

This is my go-to plugin for SEO. It is easy, and I trust Yoast will give me solid results. In a short time period, our website has seen measurable results in organic search traffic. Our previous website didn't use page level SEO tools to this extent. We are systematically updating each page using the Yoast WordPress SEO Plugin. We are pleased with the results

Incentivized

• Provides great capabilities for the price.
• Awesome for SEO beginners.
• Not amazing for SEO experts.

Incentivized

• Yoast Wordpress SEO Plugin along with other SEO investments we have made with our new website has extremely paid off on new business opportunity creation. Since August 2018 we have added over $100K of new business opps solely sourced from SEO searches on pages and posts that Yoast has helped us optimize.
• Yoast Wordpress SEO Plugin saves our marketing team a lot of time. Since the plugin lives in WordPress and provides live tips we can make to the page or post, our team doesn't have to guess on what keyword, or meta-tag, or how many internal and external links a page or post should have using an additional platform. It is just conveniently there for us to use regularly.
• Yoast Wordpress SEO Plugin cannot be the only piece of software your website relies on to obtain SEO optimization with search engines. It is a piece of the puzzle, and you can only maximize its' value by making sure your website is scam free, the code under the hood is healthy, and the load time and page weight is light.

Incentivized